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I'll never forget what my accountant said five years ago when he saw the ad I wrote for my services: "How many scotches did you drink before you wrote this?" He was kidding about the scotch. But he just couldn't believe anyone in their righ...
Marketing marketing killer business letterYou may have inadvertently invited a spy into your computer.There you are, shopping on line and little did you know ityou caught a spy or two.The spy is known by a few names "spyware, adware, trojans".Whatever it’s called, what it does, once it&apo...
Marketing marketing spyware program mail computer spamYup, it seems wherever I go nowadays that's all I see "F" this, "F"that. I'm getting real sick and tired of seeing it.Especially when it's not the truth, which is 99% of the time. Yes,it's over used to the point that it has totall...
Marketing marketing book itaposs universeI'd pay close attention to this for awhile. There are implications for leads programs especially. In about 6-10 months or so your company is going to have to subscribe to the FTC "Do Not Call" (DNC) list of people that do not want calls. Even if...
Marketing marketing leads companies thoseIn online commerce, credibility is as important to a brand as it is offline. But unlike its offline big brother, the Internet is an entirely different environment made up of bits and bytes, as opposed to physical substances. It imposes a set of const...
Marketing marketing brand design image color onlineThat's a very bold title, and even more impressive because I DOget all of the subscribers I want on a continuous basis. Howcan this be true and how do I do it?First of all, I do have limits on the number of subscribers thatI want. How many subsc...
Marketing marketing subscribers list wantConducting a contest (and making sure it succeeds!) requiresa lot of hard work, plenty of planning, and a significantshare of your marketing budget.So why am I recommending that you TRY it?Because when done creatively and none too quietly, it can bey...
Marketing marketing contest chance business sameInstant gratification should never be part of the marketing scenario. That isn't to say that once a marketing campaign has been launched we won't welcome instant results, but more times than not, it takes a bit more grit to push a campaign ...
Marketing marketing time campaign results businessDoes Your Store or Office Need CPR?There's a local restaurant in my neck of the woods that had become very popular for their eclectic cuisine. They received rave reviews from all the local restaurant critics and they became a popular place to di...
Marketing marketing restaurant name storeAs a publisher, one of the hardest thingsto find is fresh material for your ezine.There is a lot of material out there andit would make it very easy to just grabsomething and call it good. In fact, there are many ezines and newsletters that do just t...
Marketing marketing write material articles find