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Recently, I was asked to write a radio program for a non-profit organization. I had worked in broadcast journalism for many years before I switched to online communications and really enjoyed getting back to my radio roots. But something interesting ...
Writing writing radio content audienceSo you write this terrific Imcom. (An Imcom is anyimportant business communication such as aletter, memo, proposal or report.)It sings. It sells. And it flops!What happened? You dribbled away your close. You whisperedinstead of shouting. You hung nic...
Writing writing target imcom closeFred Atkins is a retired small-business owner living in Cary, North Carolina. He and his wife, Lynda, were living a quiet, peaceful well-deserved retired life until one day, at his invitation, his daughter, son-in-law, and two grandchildren came to l...
Writing writing fred love livingI find as I'm working with people on their writing projects that they have trouble with all the ideas tumbling around in their heads. "I have this idea up there, but it just doesn't go anywhere!" they say, frustrated. "Have you started jot...
Writing writing head title workI've always been fascinated about this unexplainable event that happens at the most random times. Whenever the conversation comes up, I'm always curious to hear other people's opinion about it. Personally, I have no scientific explanat...
Writing writing event lifeby Karon Thackston © 2003http://www.copywritingcourse.comMost marketers don’t give a lot of thought to the buying processes of their customers. That’s a shame. Lending due attention to the buying process can have a dramatic effect on your sa...
Writing writing buying customer process customersSome questions and answers in relation to the rules and regulations that apply to anyone wishing to start an ebook publishing business. Q. 1 - Do I have to buy a business license to run a business website? If I decide to start an e-book publishing co...
Writing writing business local startTaming The Book Proposal by: Jill Nagle Oh, that most maddening of documents! For so many of us eager to move forward with our nonfiction projects, it looms large like a guard at the queen’s castle, blocking the path to publication. Its perfec...
Writing writing book proposal booksOvercome Writers Block with Snake Dancing by: Judy CullinsWriters block! Even columnist Dave Berry has it. He admits that at least 30 times a day when writing his humor column, he gets up from his computer to sip his Pepsi and to divert his atte...
Writing writing book write donapost likeIf you're a new author that has been requested to send publicist materials, you may feel left in the dark on what to send. Here's a list of the usual items.1. Author BioThis is no place for modesty. You're competing with many other aut...
Writing writing items send materials time