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One definition of creativity states that creative people look at the same thing everyone else does, yet they see something no one else does.But even creative people (which includes all of you, of course) can run into roadblocks every now and then. So...
Writing writing question ways problem makeCopywriting Tips for Sales-generating Brochuresby Karon Thackston © 2003http://www.copywritingcourse.comBrochures have held an important place in marketing plans for longer than most of us can remember. There is no doubt that they have the abili...
Writing writing brochure makeShould your sales letter contain a P.S.? If you aren’t using one, you’re probably leaving money on the table. So the short answer is “yes.” A well written P.S. (for “post script,” literally meaning “after writing”) following your sign...
Writing writing letter prospect backThe Lost Art of Hand Writing by: Ieuan Dolby For a couple of years now I have used a computer for everything from writing articles, to communicate, to playing games and to printing addresses onto envelopes. My laptop is never far away, it is usu...
Writing writing paper hand justWrite Right for the Right Reasons by: Scott Foreman It seems that I must get dozens of newsletters and ezines in my email box every day. That does not include, of course, all the Internet Marketing groups that I belong to that send me a listing ...
Writing writing articles write knowHow New Authors Can Keep Their Manuscripts Coherent by: Marvin D. Cloud In large publishing houses, many manuscripts penned by first-time authors, never make it past the "first reader" who for all practical purposes is a gatekeeper of sorts. Thi...
Writing writing theme book storySEO Article Writing 101 by: Marsha Maung SEO writing is very different from content writing, article writing, story writing and news writing. When I first realized my innate talent for writing stuff and putting thoughts into words, I was still r...
Writing writing article words stuff veryReel them in!Think for a moment about newspapers. Have you ever heard the phrase, "the headline screamed…?" This will probably give you an image of a headline that says, "Town demolished by flood", or, "Strange virus discovered in water supply". Do...
Writing writing audience headline businessThe Internet has provided us marketers with an amazing opportunity. It's leveled the playing field - regardless of your background, you can now pursue a profitable business in your area of interest.But selling online brings its own set of challe...
Writing writing words lettersThe Working Case Study by Christine TaylorNext to white papers, case studies are the most popular tool in the technical marketer's toolkit The ubiquitous case study can range from a 3- paragraph online snippet to a full-blown magazine article. T...
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