Are You Taking Full Advantage of the Web?

Comments (10)

Is your site visible, interactive? How's the infrastructure? Are your mailings personalized? What about tracking and consistency? In order to get the most out of your website all of
these items are important.

By following these tips, you can build a sense of community for your web site. This in turn can build a loyal following for both your site and your business.

To make your site visible; be sure you prominently feature your URL (i.e., your Internet address) on your business cards,correspondence as well as any advertising you do - newspaper,
magazine, broadcast and direct mail.

To be interactive your site must invite visitors to subscribe to e-mail "hot lists" that specialize in the categories that are of interest to them along with specially-priced merchandise they're interested in.

You want to be sure your site has a good infrastructure. If it does, it will allow you to quickly and easily send carefully-targeted e-mail bulletins to customers interested in specific
categories of merchandise, so you can quickly and easily inform them of new products and specially-priced merchandise. And this is one of the main reasons you have a site, isn't it!

Personalization is key today. With all the products out there which allow you to do this, there is no reason your mailings shouldn't make the recipient feel "special".

The interactivity of your site isn't doing you any good if you are not sending targeted emails. So be sure to broadcast targeted e-mails to your core market at least twice a month.

All of the above mentioned tips allow you to grow and expand. However, be sure that you have a tracking system in place. This will allow you to track the results of your advertising, so you
can see which media generates the most subscriptions to your hot-lists and which lists produce the most profits. This will help you to streamline your site and get rid of products and parts of your site that are not getting the results.

Copyright 2004 DeFiore Enterprises

About the Author

Interested in having your own successful, home based creative real estate investing business? Chuck and Sue have been helping folks start successful home based businesses for over 19 years,
and we can help you too! To see how, visit


RB 25.02.2009. 17:59

How can I take advantages from the current liberal government? I'm serious. I'm a republican but I want to take full advantage of our current government but don't know how.

Any advise? Any web site about it?


Admin 25.02.2009. 17:59

Quit your job and stop paying your mortgage. Maybe refinance to get cash back or buy a much larger house than you can really afford.


dboll719 01.06.2008. 21:45

How much does the full Blackberry Pearl service from Verizon cost? I bought a Blackberry Pearl from a friend, and am trying to switch the service from my Verizon Communicator to my Blackberry. I am on a basic plan from Verizon with my parents. We have unlimited texting already, but i want to be able to take full advantage of the Blackberry's capabilities. I have to pay the difference for my Blackberry full service plan from the plan we already have. I want to have unlimited texting/internet.


Admin 01.06.2008. 21:45

you have two blackberry package options. they are between 30-45 dollars.

they're is a regular data plan and then there is the business email plan.

I think it sounds like you need the 30 dollar data plan. For web and messaging.


Sean C 13.05.2010. 10:51

What are the best accessories to go with my 64g wifi Ipad? I've just ordered my Ipad and am wondering what bits and bobs I might need to take full advantage of it.

Sean C

Admin 13.05.2010. 10:51

Must haves:

Apple IPad case: it doesn't only protect the device but also it gives a perfect angle for typing and watching video. With apple case on, I can type faster on iPad than i do on any laptop.
Other case may look more attractive but none of them does what Apple case can do.

Camera Kit: Just for $29 you get two dongles that allow you to connect your digital camera and memory card directly to iPad to transfer photos and videos. You can even attach memory card hub and put different kind of memory cards.

iPad Bag: there are many light and super slim bags available in the market. Laptop bags are heavy and if bags are heavy then there is no point of carrying a light weight iPad. Carry laptop instead so I think light weight bag is a must have.
I grabbed one from store Ross just for $15 it's good enough to accommodate power cable,iPad,digital camera, some other dongles and cables ,headphones.

You can also get blutooth keyboard from either Apple store or online if you want cheaper ones. But I won't suggest you to get apple dock I think Apple was sleeping when they made dock for iPad. The dock is totally useless and you can't use in landscape mode.

But if you search online , there are docks available that lets you use the iPad on landscape mode and it also allow you to use external keyboard in landscape mode.

You can buy Motorola Blutooth stereo headset.

Now some apps:

Abc Player
We Rule -game
N.O.V.A - game
GoodReader- download video directly to device and upload document to google doc, dropbox,Box, save email attachments, browse the web while downloading video.

Desktop:divide the screen ,on one side browse the Internet and on other side use calculator ,unit converter, translator,email or any other app with radio playing at background.

Radio:it's a free and only radio app that works at background.

IM lite: chat on google ,AOL,Twitter,FB or others and browse the Internet at the same time.

Pages,Numbers,Keynote: $9.99 each .get them if you are into creating documents.
I use them for my office work everyday.


Contrary to common belief , iPad can stream full length movies and TV shows and it's better than any computer coz when you watch movies for free on computer , you get many pop ups and ad banners. You get none on iPad.

For news:

For movies:

Tv shows: app Abc Player


sear_squid 29.04.2008. 23:58

How can I learn to completely utilize the world wide web when researching? Instead of going to and typing in a question and hoping to find an answer, is there any other method to find what it is I need to find. Do not get me wrong, I love the library, but I NEVER was completely taught how to take full advantage of the internet. I NEVER learned the correct way to research. I'm sure theres a way to correctly research information without having to go to Is there?


Admin 29.04.2008. 23:58

Google search engine is apparently the best and fastest way to get hold on a information unlike other search engine. You just need to learn the correct and accurate keyword needed to search a certain item. For example, type in YOURNAME + blogspot. The search result will appear all the blogspot site that contain your name in it, provided if you have a unique name. Sometimes, out of boredom i will lookup people who post a content in their blog that has my name written in it and this is just one of the wonderful things you can search using google.

Read more article on effective searching keyword for Google.


pen t 15.01.2008. 14:14

I am looking to start a web based business, but cant decide what field? I have considered dating or personal support but every time i look at a business it seams it has already been done any ideas... what the web is lacking.

pen t

Admin 15.01.2008. 14:14

Hi Pen,
I don't know you personally so it is difficult to give you ideas. I think to best we based business that you could start would be one that is centered around your interests/passions. The fallowing info is the things that I have learned to be important from the web host I use. If you would like to see some examples and help to understand ways to monetize. I would be happy to help.

Here are some tips:
Let's review C T P M, the proven way to build any business online.
Web users search for information, for solutions. They are not looking for you - they don't know you (yet!). They seek what you know. Give it to them. Convert your knowledge into in-demand Content. To succeed online, start where they start - at "the search."

Your topical content ranks high at the Search Engines (ex., Google, Yahoo! MSN), attracting free, targeted (i.e., interested), open-to-you visitors. Basically, these future customers "meet you" at your site. These visitors are known as "Traffic."

Complete strangers develop trust and confidence in you. Why? You "PREsell" by OVERdelivering what they seek... relevant, original, information.

Deliver it in your own voice, in your own way. Go beyond merely instilling confidence... your visitors will like you.
(Immediate "selling" on Web sites is ineffective unless you have a brand like Amazon.)

Convert warm, willing-to-buy ("PREsold") visitors into income. Called "Monetizing," this is the easy part. But "M" cannot happen if you fail to first execute C T P. This is where 99% of small businesses fail.

C T P is the motor that drives "M."

Once you have your own PREsold traffic, you are in control. Blend in multiple streams of revenue, not just one. Diversify to maximize income, growth and stability.

Start With A Primary Monetization Model
Then Diversify: Add New Income Streams


Content builds Traffic, which is PREsold as you build your "brand of one." Then, and only then, are you ready to Monetize.

You deliver the hard part... PREsold traffic. Monetization is the easy part -- it flows from a site with PREsold traffic the way electricity flows from a river through a dam.

And do not limit yourself. Too many small businesses start out thinking that they "want to be an affiliate," or sell hard goods through an "online store." Yes...

Do have a primary monetization model in mind -- but plan to diversify into multiple streams of revenue to maximize income, growth and stability. Take full advantage of the PREsold traffic you develop.

The key is to eliminate "offline thinking." Recognize the fundamental reality of how people use the Web. Online, people look for Content.

Start there. Deliver Content, which builds Traffic, which is PREsold. Then and only then, are you ready to Monetize.

Hope this answered all your questions and helped to spark some ideas.

My personal web host


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