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If you're looking for low-cost ways to promote your business (and aren't we all?), I do hope you've considered publishing an e-mail newsletter, or "e-zine." I began my "AKB MarCom Tips" e-zine three years ago, when I'd just starte...
Marketing marketing zine clients expert youaposre justAm I Weird If I Date Online? by: Devlyn Steele True story: A few years back I was working with a client who had recently moved to Los Angeles. She was single, did not know many people in the big city, and felt a little lonely. I innocently sugge...
Women women dating people online clientsYou've probably heard all this before: writing a book is one of the most powerful marketing tools available to coaches, consultants, speakers, and professionals. It can establish or enhance your brand and unique positioning. It can attract a ste...
Writing writing book youaposve success clients love elevate everythingDo you get all of the referrals you want? Most professionals don’t because they’re afraid. Afraid they’ll hurt their client relationships. Afraid they won’t cultivate any new business. Or afraid they’ll appear cheap or salesy.It’s an imag...
Business And Finance business finance clients referrals client theyIf you provide consulting or other services and don't have a capability statement, you're probably losing business. What's a Capability Statement?As the name suggests, it tells potential clients what you, or your organisation and staff...
Business And Finance business finance capability clients donapost statementI’m writing to show you a devastatingly powerful way to extend your marketing reach. For this to work right you need a website that promotes your business.It doesn’t have to be complicated, just professional looking with good content. It is vita...
Marketing marketing friends email clientPersonal Training: 3 Keys to Training Clients in Their Homes by: Aaron M. Potts, ISSA CFT When considering your options as a personal trainer, one of the very first things to decide is WHERE you are going to train your clients. The most obvious ...
Health health clients training timeRecently two business owners came to me in dire straits. The first, whoowned a dental billing company, had suffered sabotage by a disgruntledemployee. Clients deserted in droves when told, falsely, that he was beinginvestigated for fraud. The second,...
Business And Finance business finance company clients training billingWhen competing for web design/implementation contracts; a professionally presented web design proposal more often than not decides whether you win or lose the project. A web design proposal also decreases the incidences of misunderstandings between y...
Business And Finance business finance client proposal design timeThe Magic of Hearing by: Angie Dixon I’m working on a coach training certification, and one of the “proficiencies” I’m expected to have mastered is “engages in provocative conversations.” Now, that really got me thinking. What’s a ...
Self Improvement And Motivation self improvement motivation hearing client think