7,857 articles on "mark"

Is Your Marketing Strategy Killing Your Profits

With the wrong marketing strategy you could be killing your profits and limiting your business. Your marketing strategy is like the driver in a car, with marketing tactics being the engine. If you know where you want to go and how to get there, your ...

Marketing  marketing business strategy tactics want
Ask For A Better Price

Years ago, I was in the US Air Force, stationed atClark Air Base, Republic of Philippines. I lovedthe place and regretted when our unit was moved.The biggest lesson I learned during my tour ofduty there was to bargain. This was a concept thatwas, and...

Marketing  marketing price lower business
The Truth About Pay Per Click Marketing

The key to an effective Pay-Per-Click program is driving the “right” traffic to your website. Since you pay every time someone clicks through to your site you want to attract only visitors who are interested in your product or service. And you wa...

Marketing  marketing keywords search shoes
Company Brand Vs. Individual Brand Which Way to Go

Bounty, Folgers, Head & Shoulders, Nescafe, Dancow, Maggi, Marlboro, Winston; what do these brands have in common? What about Sony, Philips, Kraft, Coca-cola? While the first list can be grouped into 3 manufacturers - Procter & Gamble, Nestle, and Ph...

Marketing  marketing brand brands company under
Your Target Audience – Who Are They & What Do They Want

by Karon Thackston © 2003http://www.copywritingcourse.comIt still amazes me. When I write copy for a company, I always ask about their target audience. I have to know who I’m writing to in order to create a message that will bring a response. ...

Marketing  marketing target audience people know
Customers DO Exist Outside of Cyberspace!

This one statement might not mean much if anything toyou until you actually try promoting your business in the'real world'. I know it didn't mean anything to me; foryears I heard 'experts' repeatedly say that the one thingo...

Marketing  marketing offline online people business
Create A News-List Instead of A Newsletter

You have permission to publish this article electronically or in print, free of charge, as long as the bylines are included. A courtesy copy of your publication would be appreciated.mailto:TheCreativeAffiliate@oregoncoast.comA"Get Creative" ArticleWr...

Marketing  marketing list offer weekly news
It's A Good Thing Internet Marketers Don't Swallow Swords

I'm afraid Internet Marketers are an extremely unfocused group ofindividuals. I know I can be anyway, and from what I've heardfrom others, it seems I'm not alone.I don't think there's any one of us marketing online that didn&...

Marketing  marketing iaposm internet
Dr. Nunley's Biz-Tips

Most products and services are geared to a specific group of customers. Right now I could use a chain saw, but I doubt anyone else in my neighborhood is in the market for one.There are some products and services that are used by everyone. Today I got...

Marketing  marketing product audience mass market
Use Online Diaries Instead Of Testimonials!

Have your customers publish an online diary insteadof giving you a testimonial. The diary would includeregularly updated entries of how customers are usingyour product to improve their life. You could givecustomers a free product or a rebate in excha...

Marketing  marketing diary product customers online