265 articles on "prospect"

Selling the Dr. Seuss Way

Selling the Dr. Seuss Way by: Kelley Robertson “I am Sam. Sam I am. Do you like green eggs and ham? Would you like them here or there? Would you like them in a box, would you like them with a fox?” I think most people have read this Dr. Seus...

Marketing  marketing prospect decision
What's Missing From Your Marketing

Stuart from Colorado had talked to a number of marketing firms and gotten estimates for designing and printing his marketing materials and building a web site for his business producing promotional cds. One firm quoted $100,000 to build his web site ...

Marketing  marketing prospects strategy people from
37 Tips on How to Write a Web Page or Sales Letter That Sells!

Dear Sales and Marketing Executive“You Have Less Than Six Seconds to Capture the Prospect’s Attention!”1. Which headline is best? Is it the one that stresses a problem as in, “Do You Make These Mistakes in English?” or, one that offers a so...

Business And Finance  business finance prospect prospects they
5 Powerful Tips To Beat The Biggest Problem ALL Marketers Face

5 Powerful Tips To Beat The Biggest Problem ALL Marketers Face by: Charles Kangethe I bet you can't tell me... the single biggest problem facing Every Direct Marketer, new and old. It's not generating traffic, nor building an O'p...

Marketing  marketing prospects products contact
Email Follow Up Tips, 8 Of Them...

Email Follow Up Tips, 8 Of Them... by: Daniel Levis The first thing you need to do is get your e-mails opened & read. Spend at least as much time worrying about the subject line of each e mail in your sequence as you do worrying about the body. ...

Online Business  online business prospects product make
Testimonials And Bonuses The Greatest One-Two Punch To Extraordinary Affiliate Site Sales!

Question: which factor would most sway you topurchase a product or service on the net?Lower price or a fantastic testimonial.A heart-felt honest testimonial is handsdown the best way to get a prospect to buy.The importance of seeing one anther's...

Online Business  online business selling prospect unique service
A Magic Number for Writing Sales Letters

gic Number for Writing Sales Letters by: Matthew Cobb When I write sales letters for my clients, one rule I always start with is The Rule of 7. I learned about The Rule of 7 from one of my good friends who once ran for political office. In his c...

Marketing  marketing name rule times prospect
It's A Numbers Game

Three years ago, Paul left his corporate job to launch hisfreelance writing career, and he’s done relatively well. He hasa group of regular clients that keep him going, and they arehappy with his work.When he first called me, he expressed concern o...

Business And Finance  business finance prospecting prospects client
Are You Throwing Good Time After Bad

We've all heard the old saying "throwing good money after bad"referring to losing more money on something rather than cuttingyour losses and moving on. Laura was doing the same thing inher business only it was time she was wasting.After two yea...

Business And Finance  business finance time process meeting prospect
Which of the four B2B offers is right for you

In business-to-business direct mail, you are unlikely to reach prospects at the very moment they are ready to buy. And even if you do, you are not likely to close the sale with just a sales letter. That’s because business buying decisions rarely in...

Marketing  marketing offer prospects sales soft sale when