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The 4-Step Formula for Writing Sales Letters That Get ResultsThere is a simple 4-step formula that will help you create clear, more powerful sales letters that get results. Most sales letters forget to involve the reader and drone on and on about how...
Marketing marketing reader problemMarketing for Writers When Writing Just Isn't Enough by: Caterina Christakos Many writers write for the experience. Others dream of having a number one best seller. Both are wonderful reasons for writing. What many fail to realize is that t...
Writing writing book knowMany companies spend considerable time and money preparing for the design and production of their Web sites, but neglect to think ahead to how they will market it when it is live. Here are three ways to get people visiting your site and keep them com...
Marketing marketing search engines peopleWe all know you only get one chance to make a good first impression.That is why all your marketing materials need to relay a sharp, professional image. Remember, Don't be tempted to use "Cookie Cutter Marketing". A sharper, more professional ima...
Marketing marketing image business themThere's the old joke about the two buzzards sitting in atree overlooking a highway. One responds to the other, "Bepatient? I'm hungry. Let's kill something." Just like thatbuzzard, it is not in the nature of most marketers to bepatient...
Marketing marketing people customer business justWhat's the cheapest, most under-used marketing tool you have?The answer's no secret... it's your business cards.By the time you have read this article, you'll know several ways in which you can increase your profits by making bett...
Marketing marketing business cards card willI was just thinking about something I'd like to share withyou, and hopefully it'll give you something to think aboutas well. I was remembering when I took a motorcycle ridingsafety class when I was 23 years old. I had no previousriding expe...
Marketing marketing time likeIt doesn't make any difference if you're promoting your own product, affiliate programs or MLM programs, there are 3 services your business can't live without.Service #1: Web HostingI'm not talking about one of those Free accounts...
Marketing marketing advertisingIn today's fiercely competitive and boundaryless market place many companies feel compelled to create a website. Peruse the Internet and you will see a variety of websites with varying degrees of effectiveness. Some are downright terrible, many ...
Marketing marketing visitors websiteThe final interview in this series is with an Englishmarketer by the name of Andy Frain. Andy is a 40-yearold ex-teacher who lives in Shropshire, deep in theheart of rural England.Although he doesn't seek out the company of his exteaching collea...
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