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Article Size: 686 words (body).Pre-formatted to 60 character width. How-To 'Bond Like Super-Glue' With Your Subscribers!By Michael GreenEvery successful Ezine editor knows one thing that allfailing editors have yet to learn..."If you’re g...
Marketing marketing ezine reader trustNo, I'm not going nuts. See, in the end, its all as simple as that.Let me tell you a true story. Some years ago I was walking down the beach strand, absolutely eager about my new position in the National TV News station I worked for. I finally ...
Marketing marketing burger peopleBranding: It’s more than a logoBy Julie ChanceHow clear is your image in the minds of your potential customers? How can you bring that image into focus? Defining, developing and maintaining a brand identity is the key.The word “branding” is fre...
Marketing marketing logo brand branding image aboutEveryone wants his company logo to be the best but how good is good? How do we define a good logo? Is it necessary to be colorful or an exquisite piece of art? Can a simple design work as a good logo? We are often in a dilemma.Now to define a good l...
Marketing marketing logo design company logosIn the fall of 1990, the musical group Snap had a monster number one hit record called, "I've Got The Power."Nowadays, a search engine and a directory (AKA) Google and Yahoo!number one and number two respectively, have "the power," and we handed...
Marketing marketing yahoo google search express theyI'm not a baseball fan. Never have been. In fact, I hate the sport. However, I am a Barry Bonds fan. Here's why: Barry Bonds possesses the exact same intangibles every great sales letter possesses. He's loyal, consistent, powerful, and...
Marketing marketing sales letter formula headline effectiveWhat's Your Niche Market? Knowing your NICHE MARKET and where to find your NICHE is more important than the product you sell.Most Netpreneurs take a narrow view of NICHE MARKETING as a limitation on their business, when in fact it is the POWER t...
Marketing marketing niche product market netpreneursIncreasingly, small and mid size company CEO's and marketers wake each morning to a barrage of bad news despite their best efforts. Chaos is everywhere and in everything we do. How can thinking CEO's and senior marketers create more shareho...
Marketing marketing channel market customer sales product theyWho are the "Last of the Dinosaurs"?In the early 70's the United States went through a manufacturing "boom". The Vietnam War was coming to an end, the economy was growing stronger, and technology was on its way to being one of the biggest indust...
Marketing marketing company through3 Ways To Beat Your CompetitionCopyright 2003 Bob LeducYou will always have competitors. You cannot control their activity. But you can minimize their impact on your business. Here are 3 ways you can position yourself to generate sales with little or...
Marketing marketing willself competitors