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If you’re anything like me you are really getting tired of the mainstream media’s one-voice-to-many analysis of life on Earth. First of all, it’s just too negative! I read a survey recently that stated that fourteen out of fifteen newspaper and...
Self Improvement And Motivation self improvement motivation stories life media negativeHow do you make a friend of the media? A press package can go a long way in helping you deal with the media. It allows you to have everything you need handy. Many individuals in the media will ask you to send yourpress package to them, so it is very ...
Marketing marketing press package media pictureCorporate Branding – Don’t Forget Your CDs! by: Adam Platzer Companies have been branding their collateral materials such as letterhead, envelopes, business cards, etc. for years. In fact, we often identify a company by its familiar logo or ...
Marketing marketing media logo company branding brand printedThe Image Of Women by: Rose DesRochers Mass media and the killing campaign. Well it is certainly not old news that sex is what sells. I'm sick of advertisers using women to sell their products. Women are included in the traditional role of ...
Women women media beautyAt the core of PR Rainmaking is the question: "What makes a story newsworthy?" If we cannot answer this question, then we have nothing to guide us in the selection of story ideas.At first, the concept of "newsworthiness" may appear both abstract and ...
Marketing marketing story patterns public news mediaThe first step to getting loads of free publicity for your business is to ask yourself - what's newsworthy?What's newsworthy may depend on the particular media you are targeting. Metropolitan daily newspapers and television networks will be...
Marketing marketing business media news publicityI can't afford a publicity/public relations campaign. can I?Todd Brabender-Spread The News PR, Inc.www.spreadthenewspr.comIt's a phrase I hear over and over again from many entrepreneurs, smallbusinesses owners and inventors: "I'd love...
Business And Finance business finance campaign media professional costWith so many consumers joining social networking websites like Facebook and Twitter, it goes without saying that photo assignments will follow. Social networking sites are becoming household brands to this expanding group of consumers, making it easi...
Hobbies hobbies social business media networks willIf you've ever wandered around a company's web page in search foran address to send a press release or article off to, chances areyou've stumbled across the elusive Media Kit link. "What's amedia kit?" you might ask. Good question...
Marketing marketing media press release informationIf there is one thing that gets marketing geeks all sweatyand excited, it's something new that promises to help us getthe attention of our target market.It's little wonder that marketers are excited about thepossibility of using rich media ...
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