77,154 Articles

10 Secrets To Improving Your Website's Conversion Ratio

According to the so-called experts, a decent conversion ratio is right around one percent. In other words, one out of every one hundred visitors to your website converts to a sale.Personally, I think you should ignore what the experts say, and striv...

Marketing  marketing conversion percent ratio make
Marketing Lessons from Santa

If a nonexistent man can change the world and millions ofpeople with a message of joy then his marketing plan surelyworks. Right? Then what has Santa been doing right allthese years that we can learn from?Santa’s message is shortjoy. His target mar...

Marketing  marketing santa list word
Unique Internet Marketing Stands Out From The Crowd

Several years ago, I went whale watching in Bar Harbor,Maine, while on vacation. I remained in the large, centralcabin with my poor seasick infant son when a whale wasfinally spotted.The Captain announced, "Whale to the starboard", and amini-stampede...

Marketing  marketing whale unique about
I'm Sick and Tired of It!

Ok, this is basically just a ranting gripe session, so if you don't wantto hear it please run and hide.Now that you've been warned, however, I am absolutely sick andtired of people thinking I'm lazy and worthless just because I don&apo...

Marketing  marketing work donapost iaposm lady been
Scientific Advertising is for Dummies

Perhaps the most revered of all marketing books is "Scientific Advertising" by Claude C. Hopkins. And why not? It's been dampening enthusiasm, mauling budgets and scuttling good ideas for nearly a century."Sacrilege!" I hear you cry. "'Scie...

Marketing  marketing testing advertising itaposs headline
REVISITING THE 'BENEFITS' FACTOR

If you are in the business of making sales (as mostonline marketers are, in one form or another) then youknow that it is a basic tenet that you must appeal toone of people's basic NEEDS if they are going topurchase your product or service.So wha...

Marketing  marketing product basic
Creating Connections Making Your Business Truly Multimedia

Remember when "multimedia" was the hottest term in thecomputer world? Everyone wanted a system that wasmultimedia-ready some were even called "multimedia"systems, which usually meant that they had decent sound andvideo cards.Today, we are on the ver...

Marketing  marketing systems internet media multimedia
Dust Off Your Marketing Plan

Do you have a written marketing plan?Are you following your plan? Your written marketing plan serves as a road map to reachyour target market. Many entrepreneurs who spend time and energy developing a marketing plan, will soon abandon it if the plan ...

Marketing  marketing plan time market niche written donapost
WHAT IS THE RIGHT VOICE FOR YOU

There has been a major change in the American socialstructure. For the first time, many older citizens havesignificant discretionary income. Among younger people withchildren, the mode now is both parents working. Many coupleshave very little discret...

Marketing  marketing target voice seniors
Resume Distribution and Resume Posting Explained

THE DIFFERENCE BETWEEN RESUME DISTRIBUTIONAND RESUME POSTING SERVICESCopyright 2004 by Rita Fisher / Career Change ResumesResume Distribution ServicesThere are many resume distribution services on the Internet today. Basically, the way they work is t...

Self Improvement And Motivation  self improvement motivation resume distribution search sites posting these