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Three years ago I was giving my first E-book keynote speech before the Arizona Book Publishing Association, when one of the esteemed publisher members asked me a very pointed question."What happens if someone steals your file and sells it or gives it...
Business And Finance business finance book infoproduct article encryptionYou've had a long day.You're tired from working all day long and tired of havingto watch every penny you spend. For the millionth time,you wonder what it would be like to work from home and make good money while you're at it.A lot of p...
Business And Finance business finance working opportunity internet peopleWho needs T.V. News, Newspapers and Radio News? “Not I!” says the happy human living in the New World.T.V. and radio News got you down? On-line current events and News blogs make being informed a much more enjoyable experience. For many the News ...
Computers And Internet computers internet news line current events story"Your Online Business...Just Like Any Other Business...Almost!"Copyright 2002 John EvansCan you compare your online business with the store down the street, or around the corner? Yes, you can!The basic difference, of course, is that you do yoursellin...
Computers And Internet computers internet selling competition onlineA steady stream of Patents have been coming from the U.S. Patent Office over the last few years, which have left folks in the software industry frustrated and outraged.With Patents that were issued to Amazon, Alta Vista and more recently McAfee getti...
Legal legal patent system software theyAll too often people look at marketing ROI in terms of response rate: in other words, “I sent out 10,000 pieces of direct mail and only got 39 responses which is terrible.” This is wrong think.When it comes to marketing ROI, you have to realize ...
Marketing marketing mailing response postcards successfulToo many online marketers use a "hit and miss" marketingapproach. By that I mean placing some ads here and there inthe hopes of selling something. And it's the worst possibleway to do business.Why? Because you probably won't do much, if any...
Marketing marketing product approach visitorsSo many people launch their first or second business with the misconception that they can survive without advertising. It is their fear of failure that almost single-handedly assures their failure. They fear spending the money that they need to get a...
Marketing marketing business people advertising subscribers firstIn the previous article we discussed the power of targeted offline advertising, and how to use it to lure in customers who typically do not shop online. Now, it is time to extend that tactic and give it a twist.Hunting for NichesNiche marketing is t...
Marketing marketing radio program online siteGiving your service 'legs' means you make it tangible. Giving your service legs means bridging the gap from fluffy language to something your choice client recognizes they need and will spend money on.If you don't give it legs, the gap...
Marketing marketing service legs give client choice will