So you want to start and operate your own home-based business.
Are you prepared for the challenge?
Operating your own business is more than just the basic startup
steps. A great business plan, startup capital and an outstanding
product or service can get you started. Your ability to weather the
storms of entrepreneurship is the real challenge. Riding the
business emotional roller coaster will test your mental and physical
strength. It seems that at one moment you are riding the High wave
of success and satisfaction and the next moment you're being
beat-up by the waves of discouragement and stress.
Are you prepared for the challenge?
I started my own business several years ago marketing a financial
software product that I personally developed for a niche market.
I had no competition and very low overhead. I sold my software to
an organization that had over 5000 divisions that desperately needed
the type of software that I had developed. The perfect business model.
Man, was I riding the High wave of success and satisfaction!
Just when I had finally stabilized my software and established a
working relationship with the divisions of this organization the tides
changed. I was approached by an officer of the major organization
about participating in a joint venture with another Software Company.
Well, I really didn't have a good feeling about this idea, but I agreed to
discuss the possibilities.
The other Software Company basically wanted me to give them rights
to my software on a trial basic with a PROMISE that I would be
compensated if they were successful. Well I told them what they could
do with that deal and things started to completely fall apart after that.
I was told that I either accept the deal or they would proceed without me.
So I took the hard stand and refused the deal and they proceeded
without me.
I had just lost my gold mine. I was betting on them failing at trying to
develop a software program that they had no expertise. Had I made the
right decision? Now I'm being beat up by the wave of discouragement
and stress. And man was it stressful! I struggled for the next 18 months
trying to reload and restructure my business.
Just when I had finally turned my business back around again, I got news
from one of my customers that the Software Company that had taken
away my gold mine went out of business. Hallelujah I thought. Not only
did I get my foot back in the door with my original customer base, but I
also picked up a ton of customers from the Software Company that
went out of business. Again, I'm riding the High wave of success and
satisfaction.
Are you prepared for the challenge?
Everything Passes…
All you have to do as an entrepreneur is to realize that you must
always look beyond your present situation. Whether you're riding the
High wave of success and satisfaction or being beat up by the waves
of discouragement and stress, it all will pass.
Your job is to weather the storm.
About the Author
Chuck Crawley
C&L Enterprises
P.O. Box 1301
Yorktown Va 23692
mailto:editor@unionez.net