Sell YOU With Your Small Talk. (Yes You Can.)


When it comes to networking, small talk can often be seen as an unnecessary and uncomfortable part of the process. Many people shy away from small talk, seeing it as trivial and time-consuming. However, small talk can actually be a powerful tool for building relationships and making connections.

Firstly, small talk can help break the ice and establish a sense of rapport. When meeting someone for the first time, engaging in small talk can help create a comfortable atmosphere and build a foundation for further conversation. By asking simple questions about the weather, the location, or the event itself, you can show someone that you are interested in getting to know them and are willing to put in the effort to establish a relationship.

Secondly, small talk can help you learn more about someone in a non-threatening way. By asking open-ended questions about their background, interests, or opinions, you can gain valuable insights into who they are and what they value. This can help you identify areas of common ground and potential points of connection, which can be used to build a deeper relationship.

Thirdly, small talk can help you stand out from the crowd. In a world where everyone is vying for attention, engaging in thoughtful and engaging small talk can help you make a positive impression on others. By showing that you are curious, friendly, and interested in other people, you can position yourself as someone who is worth getting to know.

Finally, small talk can help you build your network and grow your business. By engaging in conversations with a wide range of people, you can establish relationships that may lead to future opportunities or collaborations. By demonstrating your value as a thoughtful and engaging conversationalist, you can position yourself as someone who is worth working with or referring business to.

So how can you sell yourself with your small talk? Here are some tips to get you started:

1. Be genuine: People can often tell when someone is not being authentic, so it is important to be yourself when engaging in small talk. Don't try to be someone you're not or pretend to be interested in something you're not. Instead, focus on finding common ground with the person you are talking to and building a genuine connection from there.

2. Listen actively: One of the most important parts of engaging in small talk is listening actively. Pay attention to what the other person is saying, ask follow-up questions, and show that you are genuinely interested in their perspective. This will not only help you build rapport, but it will also help you learn more about the person and identify areas of common ground.

3. Be prepared: Before attending a networking event or meeting someone new, take some time to review current events, industry news, or other topics that may be of interest. This will help you have some conversation starters ready and demonstrate your knowledge and expertise.

4. Be positive: No one likes a Debbie Downer, so make sure to keep the conversation positive and upbeat. This doesn't mean you have to be fake or overly cheery, but it does mean avoiding negative topics or complaints. Instead, focus on discussing things that are interesting, fun, or inspiring.

5. Follow up: After engaging in small talk with someone, be sure to follow up with them afterward. This can be as simple as sending them a quick message thanking them for the conversation and expressing your interest in staying in touch. By following up, you can demonstrate that you value the relationship and are committed to building a deeper connection.

In conclusion, small talk can be a powerful tool for building relationships and making connections. By being genuine, listening actively, being prepared, staying positive, and following up, you can sell yourself with your small talk and position yourself as someone worth getting to know. So the next time you attend a networking event or meet someone new, embrace small talk, and see where the conversation takes you!