Bursting the Bubble of Pop-up Ads with Pop Up Blocker
We are all use to seeing billboards and advertisements in public places – on the bus, in the mall, on the pages of newspapers and magazines, even on television and in movies. Banner advertisements (rectangular graphics located at the top or bottom of homepages and other well-trafficked pages of a website) surfaced on our web browsers not too long ago (although it seems like eons ago), which provided companies with sufficient revenues. Then came the dot com crash, the price of banner ads decrease – online ad spending declined from $8.1 billion in 2000 to $6 billion in 2002 - and many people started to look for a new, more effective way to advertise. This gave birth to the idea of pop-up ads. No one has laid claim to coming up with the idea of pop up advertisement, and with good reasons – although this person would probably be labeled an advertising genius to some, he/she could easily become the most hated man/woman in internet history.
Pop-up ads are a form of online advertising, intended to increase web traffic. It works when your Internet browser opens a new web browser window to display advertisement. Pop-ups are made possible by JavaScript, a programming language used to write code that is embedded in the HTML code automatically downloaded to your computer when you open a web page. A variation of this is the pop-under advertisement. In this instance, a new browser window is open, but in the background, so it doesn’t interrupt the users current page view. No one can deny that having windows opening up in front of your working area gains more of your attention than the odd banner here-and-there, scattered on your web browser, but what is the result of this attention? Does it make the user want to click and find out more, or does it just annoy them so much that the user attributes (consciously or unconsciously) negative feelings towards the company? Pop-up ads are generally trying to sell you a product or service of some kind, but by clicking on it, you may unknowingly trigger the installation of spyware. A more sinister type of pop-up is one that upon entering a web site will ask you to accept a download, and will keep popping up until you do what they want.
Some pop-up ads are legitimately annoying, but that is the extent to their damage. You know which ones I’m talking about, those big ads that appear overtop of your area you are reading in your browser, and as you try to scroll down the ad follows you. The only way out is to find the tiny “X” close button located somewhere on the ad. Others, such as drive-by downloads, can use up valuable resources such as disk space, bandwidth and memory – these are the ones of main concern to the computer user. There has been much debate over the effectiveness of pop-up ads. Many believe that pop-up ads are difficult to ignore and therefore are more effective than static banner ads. However, on the flip side, others are unquestionably certain that pop-up ads are ineffective, and they have evidence to back it up. In fact, many larger web sites have stopped selling or reduced the number of pop-up ads (i.e. iVillage, AOL). However, we are a long way from completely being free of pop-up ads, which is why many companies have come out with pop-up ad blockers.
Not all pop-up ad blockers are created equally, some will do a better job of blocking unwanted pop-up advertisements and allowing wanted sites in (i.e. links that open up in a new browser). There is definitely a trade-off between these two, minimize one while maximizing the other, with the littlest possible incontinence. Pop-up Stopper® by Panicware has been called “A virtual Godsend” by USA Today, and kissed with other glowing reviews from Forbes.com, Time magazine, The Wall Street Journal to name a few. With features such as complete browser support, free automatic updates, browser and window cleaning, powerful ad blocking and instant notification, Pop-up Stopper® is sure to impress.
If Popup Nuker® is as powerful as its name, than pop-up ads will be blown out of water! This program not only blocks ads from your web browser but is capable of blocking Windows Messenger pop-ups as well. A user-friendly interface allows easy customized navigation and configuration. Another great feature about this program is that you can view a graph of all pop-up ads blocked, all presented nicely in a graph format. Popup Nuker® doesn’t just promise results, they show you them!
Say goodbye to pop-ups with Popup Blocker 3.0®, not only is it compatible with all browsers, it can also block messenger ads and you can set up pop-up rules based on sites. Best of all, with a one time purchase, you are entitled to a lifetime of free upgrades!! Never have to purchase another pop-up blocker again! On top of that, Popup Blocker 3.0® is so confident that you will be satisfied with their product, that they offer a no questions asked, 90-day unconditional money back guarantee!
Don’t be scared to try out a few pop-up blockers, before deciding on one. Check out the programs sensitivity, features and options, customizability, user friendliness and effectiveness. Don’t let pop-up ads control your computer, it’s about time we show who is boss!
About The Aurthor
Lynda Wong
Best Pop Up Blocker Tool
http://antivirussoftware.ca