Home Hunting and the Internet


Home Hunting & the Internet: How Technology Has Transformed the Real Estate Industry

Home hunting used to be a challenging and time-consuming process that required buyers to spend countless hours browsing newspaper classifieds, driving around the neighborhoods to search for “For Sale” signs, and relying on realtors to provide limited information on available properties. But with the advent of the internet, homebuyers can now easily search and compare properties online, view high-quality photos, and even take virtual tours without leaving the comfort of their homes.

The internet has transformed the real estate industry, giving buyers and sellers powerful tools to streamline the process and make informed decisions. In this article, we will explore how technology has impacted home hunting and the various online resources that home buyers can use to find their dream home.

The Role of the Internet in Home Hunting

The internet has become a critical tool for home buyers, helping them to locate properties and gather information about the neighborhoods in which they are interested. Today, more than 90% of all home buyers use the internet as their primary source of property information.

One of the most significant benefits of the internet for homebuyers is that it allows them to search for properties 24 hours a day, seven days a week, from the comfort of their own homes. Home buyers can use online real estate sites to narrow their search by neighborhood, type of property, price range, and other criteria, making it easier and more efficient to find a home that meets their needs.

Another key advantage of the internet is that it provides buyers with much more information about a property than they would have had in the past. Buyers can view high-quality photos, virtual tours, and detailed descriptions of the property, allowing them to get a better sense of what a particular home looks like and if it checks all the boxes on their list. This can save time and effort in visiting properties that might not be a good fit.

Additionally, many real estate websites also offer buyers information about the local schools, crime rates, and other information about the neighborhood, giving buyers a more comprehensive picture of the area in which they are considering purchasing a home.

Some experts even predict that with new technology like virtual reality, buyers may soon be able to view a property in 3D as if they were walking through it in person! This could significantly change the way buyers search for a home or even help international buyers make purchasing decisions without ever visiting the properties in person.

Online Resources for Home Buyers

There are numerous online real estate resources that home buyers can use to find their dream home, and many are free or low-cost. Here are some of the most popular online resources:

Real estate search engines - Websites that aggregate real estate listings from multiple sources, including real estate agents, brokers, and MLS databases to provide buyers with the most comprehensive search results.

Realtor websites - Websites that include properties and information from licensed real estate agents.

Online classifieds - Websites like Craigslist or Kijiji can also be good resources for property listings, but be cautious of scams.

Social media - Social media platforms like Facebook and Instagram have become popular channels for realtors and home builders to showcase properties or upcoming developments.

Virtual tours – Some listings will feature virtual tours of properties that allow buyers to see in 3-D much like walking through the home in person.

Reviews & Ratings - Online reviews can provide valuable insight into the real estate agents, builders, and developers in a particular market or neighborhood.

Real Estate Blogs – Real estate bloggers provide valuable insights on the latest trends in the local housing market, including popular neighborhoods, tips on negotiating, and differences between properties.

Many of these online resources are called aggregators that pull relevant information from different sources and showcase them in one place. This can be useful because it saves time and hassle navigating between different websites to find the information you need.

Challenges of Home Hunting on the Internet

While the internet makes home hunting more accessible and convenient than ever before, it does come with its own set of challenges.

One of the biggest challenges for homebuyers is knowing which online resources to trust, as the internet can also be a place where misinformation, misleading information, and scams are prevalent. It is important to vet the websites or real estate agents you’re interacting with and do your research. Check out their ratings, credentials, and reach out to ask for references or to speak with previous clients.

Another challenge for homebuyers is that online listings may not always be up to date - Properties can sell quickly, or listings may have already been accepted with a pending sale or condition. Be prepared to move quickly if you see a property you’re interested in or even contact the selling agent to find out if there are any other offers already in place.

Finally, while virtual tours and photos can be an excellent way to get a sense of what a home looks like online, they may not show the full picture. It is highly recommended to attend in-person viewings or inspections to make a final decision and truly know what the home entails.

The Future of Home Hunting & Virtual Reality

While the internet has revolutionized the real estate industry and provided homebuyers with powerful tools to streamline the process, new technology continues to emerge, promising to take home hunting to the next level.

Virtual reality (VR) is one such technology that has the potential to revolutionize the way buyers find their dream homes. With VR, buyers can take virtual tours of homes and view them in a fully immersive 3D environment, as if they were walking through the property themselves.

Not only can VR save time and money on travel costs, but it can also offer an unparalleled interactive experience – highlighting the property’s unique features and points of interest that may be hard to convey through photos or descriptions alone. It can also simulate light, weather, and bring a level of unpredictability to the viewing experience that could be invaluable and a better representation of the home.

While still in its infancy, VR has already been adopted by some real estate agents and companies, and they believe that it could significantly transform the industry and how homebuyers search for homes.

Concluding Thoughts

The internet has transformed the way homebuyers search for properties and the tools and information available to buyers now compared to just ten years ago. Armed with more information, higher quality visual images, reviews, and scores of the agents and properties has given homebuyers more power in the purchasing process. The home buying process will continue to evolve with tech like virtual reality, but one thing remains consistent - the importance of due diligence in vetting online resources for purchasing decisions.