Every year we look at calendars from about August. The shops start marketing them and businesses start giving away calendars soon after. We are dependent on calendars despite our electronic diaries and cell phones. There are many people who buy calendars every year so the market is huge. This means that there are huge opportunities to make cash from your camera in this market.
The great thing about making money from calendar photography is that there are two routes, the more difficult calendar publishers market and the option of self-publishing. I think that both have great possibilities and the standards are pretty much the same. The only differences are entry points which both demand serious photography and quality. So what needs to happen to get into these markets?
1. Focus on quality
As with any photography venture, if you are not producing quality then the market will determine whether you sell or not. Calendars, because of the size of the images say in comparison to postcards or greetings cards, demand high quality. In the old photo days if you were shooting on 35mm film you didn