Do Market Trends In The SEO/SEM Signal In New Job Creation?



With the economy still going south, people are retraining themselves for jobs of the future. Does the world of SEO and SEM contain the key to new job category potential?

The current downturn in the economy has everyone looking in more nontraditional places to find work. Almost everything has gone digital. Gone are the days of picking up a newspaper and browsing through the classifieds. There are numerous ways to look for a job these days. Job web sites like monster.com, Yahoo's hot jobs, careerbuilder and hundreds of others give you a way to customize your search. Even non-traditional job-oriented sites like craigslist have supplanted print for people searching to jump back in the world of employment. The fact that you can better customize your search is the good news. But, if you're looking for a job in Search Engine Marketing (SEM) or Search Engine Optimization (SEO), is the job market increasing and is the right job out there waiting for you?

SEO and SEM are the hot jobs right now in the world of marketing. More and more companies are turning to SEO campaigns and expert forecasters believe this trend will continue. Just checking the local and worldwide sites, you'd think there are thousands of jobs out there. If you're looking for a job, checking the national and local web job sites are one of the ways to look for work. While there are jobs out there, there may or may not be as many jobs as people think.

Although there appear to be more openings, sometimes it