If you have a website or e-business, you should definitely
consider publishing an ezine. Once you have made the
decision to publish an ezine and decided on the content,
you now must learn how to promote your newsletter.
There are many easy and free ways to promote your new
ezine.
Here are some of my favorites:
Ezine Directories
There are hundreds of ezine directories on the web in
which you can list your ezine for FREE. You might be
asked to run their ad in your ezine or on your site in return
for the free service. This is a good idea anyway, because
the more people that read the directory, the more people
that see YOUR listing. Here are a few to get you going.
http://www.absoluteauthority.com/ezines/
http://www.bestezines.com/
http://www.cumuli.com/ezines/verify/default.ldml
http://www.escribe.com/
http://www.ezineadsource.com/
http://www.ezinesearch.com/search-it/ezine/
http://www.ezine-universe.com/
http://www.e-zinez.com/
http://www.list-universe.com/
Announcement Lists
Announcement lists are a great way to get the word out
about your ezine. Subscribe to the lists and be sure to
follow the guidelines for posting on each list. Once you
get established on the lists, you should drop your postings
to about once a month or every other week. This will
prevent "overloading" people with your ad. Get started
with these lists.
WritersZines-subscribe@onelist.com
ezinestoday-subscribe@onelist.com
00-list-announce-subscribe@onelist.com
listsforall-subscribe@egroups.com
Advertise-Your-List-subscribe@egroups.com
MyListAnnounce-subscribe@egroups.com
linksnlists-subscribe@egroups.com
Ad Swaps
Once you get your ezine started, you will want to get your
ad in other quality publications. A good and economical
way of doing this is by ad swapping. You agree to place
another publisher's ad in your ezine and he/she places
your ad in their ezine. This is a very effective way of
gaining subscribers. Subscribe to these lists for finding
publishers who want to swap ads.
EzineAdExchange-subscribe@topica.com
adswappers-subscribe@globelists.com
Ezine-Ad-Swaps-subscribe@topica.com
Sigtags
Every time you send out your email you can be sending
out an announcement about your ezine. Put a small but
informative signature at the bottom of your email.
Example:
Terri Seymour
Web Success Ezine
Subscribe Now for Free Gift
mailto:web-success-subscribe@egroups.com
You can also put borders around your sigtag to bring
more attention to it.
About the Author
Terri Seymour owns and operates MyOwnEzine.com
MyOwnEzine.com is a website, ezine and service which
provides the resources, tools, guidance and more to help
you start, publish and promote your own ezine. You can
contact Terri at mailto:ter02@newnorth.net Subscribe
at mailto:subscribe@myownezine.com or visit
http://www.myownezine.com for lots more info.