If I were to mention exercise what is the first thing that
comes to mind. The majority of us would no doubt conjure up
an image of a sweaty bodybuilder grunting as he attempts to
lift an astronomical weight, or perhaps you picture a slim,
muscle toned aerobics instructor vigorously going through
the movements of box aerobics shouting out maneuvers to her
students. Both of these images depict individuals who are
'taking it to the limit', pushing themselves to their maximum
and beyond to reach their fitness goals, thereby increasing
their stamina while building a muscle toned physique. Such
fitness pros establish routine workouts and proper diet in
order to obtain the physical benefits they desire.
What does all of this have to do with your marketing? Just
what is meant by exercising your marketing skills? How can
you tone your marketing muscles and become skillful in your
marketing techniques?
To begin, lets define exercise. There are three applicable
definitions we are going to discuss, taking each one at a time.
1.Repetition of an action so as to develop or maintain one's skill.
Now ask yourself what are some things I can routinely do to
sharpen my marketing skills? Just as the bodybuilder has a
daily regimen of diet and exercise, so, too, should you have
a daily regimen of study, and practice. To attain marketing
skills it is essential to take in knowledge on a daily basis.
Perhaps you only have fifteen minutes each day. The serious
bodybuilder understands that even 15 minutes a day of exercise
can put him closer toward his fitness goals.
A bodybuilder would never leave his fitness to guesswork. He
knows that it is essential to his progress that he learns the
proper methods of weight lifting. He may even hire a trainer.
This will not only ensure his success, but in so doing the
bodybuilder is reducing the risk of pitfalls such as sport
injuries. By the same token, the trainer is able to keep the
bodybuilder motivated.
It is essential for you to approach marketing training
with the same discipline. Not only will you more quickly
develop marketing skills, but you will be less likely to
become weary and unfocused. Make it a practice to learn
something new every day. Obtain the necessary information
from reliable and professional sources to become proficient.
Develop your marketing strength with the help of a marketing
trainer. While creative thinking is a marvelous tool to be
utilized, you also need to seek help from professionals who
have already mastered the art of marketing.
2...to carry out the functions, requirements, or terms of..
Once the bodybuilder has a routine (a plan of action) he
must diligently work at it. He could not expect to see
results without action on his part. Nor would he build
physical stamina if he skipped his workouts. Each time he
returned to his regimen, it would be as if he were starting
anew. He would have gained very little benefit. The effects
would be minimal. In time, he may become disillusioned and
give up. In short, the bodybuilder must make a commitment
to routinely carry out the requirements of his workout in
order to reach and maintain his fitness goals.
As you take in instruction on marketing you will perceive
there are certain mundane tasks ( advertising procedures,
customer care, ad tracking, etc.) that you must give attention
to in order to fine tune your marketing results. These are all
necessary steps to success.
So then the first step in exercising your marketing skills is
to obtain the necessary knowledge to strengthen your marketing
muscles. Develop a plan of action. Continue to reevaluate your
goals. Ascertain if you what you are doing is leading you in
the direction of those goals. Make the commitment to be
diligent and not quit. Think success. Stay focused. Do some-
thing daily that educates you and keeps you motivated.
Remember 'knowledge is power 'and thru your acquired
knowledge you will develop techniques that work.
3...to bring to bear steadily of forcefully...
Through a habitual, laborious and sometimes tiring course
of action the bodybuilder achieves results and acquires the
desired physical fitness and muscular body. He knows his
success came as a result of commitment and hard work. It
would be folly on his part to think that he could achieve
such results instantaneously. He continued working at it
even when it seemed there was not much progress, exercising
faith that his continued efforts would bring success.
At first, especially if you are brand new to marketing,
you may feel inadequate. There may be times you have tried
every thing you have learned and it seems nothing is working.
Do not dismay, this does not mean you cannot do it. All
success paths start off with trials and even failures. That
is part of the learning process. You can succeed if you do
not give up.
Real success comes with time and work. Do not fall prey to
the myriad of 'instant riches' promises that abound on the
web. Marketing techniques which will bring success to your
business will be developed gradually until one day you will
realize that you have acquired the fine tuned skills to market
your business successfully.
An excellent first step to exercising your marketing skills,
would be to take the Free 5 Day Affiliate Masters Course written
by Ken Evoy. This is an intensive 5 Day email course on becoming
a high earning Affiliate. I can think of no better way to start
your journey to acquiring the marketing skills you need to be
successful. This is the very course that took and I refer to daily.
Request the Affiliate Masters Course by sending a blank
email to: mailto:makemytams@s...
About the Author
Doran Roggio is a writer of both fiction and non-fiction.
She is also an Internet Marketer and publishes an Ezine,
the Lighthouse, which is an Internet Guide. Visit her
web page to find Internet resources and marketing tools.
http://www.dolosa.com