Can you really communicate the information that you need through your custom posters? If you are a typical person who invests in custom poster printing, chances are, you are still a bit ineffective. Lots of people print custom posters for information dissemination, only to fall short in actually communicating the right information with the right format.
So to help out people like you who want to know how to really inform people with custom posters, we have created this guide. Below you will find tips on how to format and design your color posters so that you can communicate what you need effectively and really teach your readers what you need to convey to them.
List things down.
One of the basic things that can help you communicate information faster in color posters is a list. If your content can be listed in some way, you should definitely do it. For most readers, lists are easier to understand as well as easier to remember. The information is chunked precisely so that our brains can actually process the information in a more organized manner. So do not be afraid to list things down when you can. It will really help your reader understand your color posters more effectively.
Use acronyms.
Another way to help readers understand and remember your color poster content is to use acronyms. If you are a good writer, content can easily be arranged so that they form a creative acronym. Just like listing down the information, developing acronyms for poster content helps people retain and understand the information since they are chunked just right for people to easily remember them. So when possible, try to form a creative acronym for your content. Trust me, people will understand the information all the more better.
Tell and illustrate.
Now, a basic but important way to communicate information properly to readers is the tell and illustrate concept. This basically entails describing or stating the information you need to give out and then showing a picture or illustration immediately after it. This gives the readers more and more reinforcement (both visual and by text) of your information further helping them to digest the information.
You can also reverse this as well, using an illustration then describing the image just like a caption. With text and images working in tandem and relating to each other effectively, people should be able to quickly understand what exactly you are trying to convey.
Make important elements memorable.
You should also consider making some of your more important content elements more memorable by adding a few extra prominent layout features into them. For example, special words like