Soooo many advertising methods... So little time!


The Internet seems to scream "Use me"! It is the

perfect medium for advertisers in just about any

field.

From Pokemon to The Senior Citizen's Page, it's

ALL here.

Here's what the Mass Institute of Technology says:

The rate of the web's growth has been and

continues to be exponential, but is slowing in

it's rate of growth. For the second half of 1993,

the Web had a doubling period of under 3 months,

and even today the doubling period is still under

6 months.

More Web statistics can be found at:

http://www.mit.edu/people/mkgray/net/web-growth-summary.html

Amazing isn't it? Especially when you are out

there working your fingers to the bone trying to

earn a living online.

You could feel the hopelessness of the situation

if you didn't unconditionally believe in yourself

and your business. So many millions out there

with money to spend, how do you corral them?

What do you do?

Too many expect and hope that they can find

these qualified leads for free.

Do you know what you find for free? Freebie

seekers! These are not the quality prospects

that you need to keep your business humming.

Expect to spend a little to promote. Budget your

advertising monthly. No need to spend a fortune

but you should expect that you'll get what you

pay for.

Tracking is an excellent information gathering

reference. Track everything you put out.

Email, Signature File, Website, Ezine and

Newsletter Adverts, etc....

I am sure you have been inundated with

information on tracking so I won't go into it

here but if you would like info, email me.

I have recently dropped all paid safelists due to

tracked statistics. No response equals wasted

time.

There are a lot of email addresses on these

lists but if there is no response, why bother?

Sure they are spam free but they don't produce.

Ezine advertising is productive. Publishers who have

taken the time to build a qualified list will

advertise to that list for minimal cost.

Ezine lists, no matter what size circulation

are qualified. If the newsletter is very targeted,

you could find that a small list is EXTREMELY

productive for you.

Publishers work hard to get and keep people

returning to their site every week. That means

the subscriber is qualified.

Great way to advertise.

Other quality ways? Opt-In email services like

Postmaster Direct or other email marketing

services of that caliber. A little more expensive

than ezine ads but the same premise.

Other ideas include paid Yahoo classifieds and Ebay

is very effective for the small fee they charge

AFTER the sale is made.

Target your ads in a perfect category and you have

found yourself a winner!

Now that you have a few good suggestions, you'll

have to hone your writing skills because no

matter how good the list, you'll need to relate

the benefits of purchasing YOUR products in a

professional way.

Don't feel like writing or not enough time? Hire

a writer or researcher to look things up for you.

I'm telling you, it's all here! What is your

need? You can find a way to satisfy that need or

hire someone to find it for you.

Take a look outside the free zone.

You will find something that is PERFECT for you...

About the Author

Sheila Garghill's background is in Engineering, specializing in

Cadd. Later progressing to Internet entrepreneurship, She

is a published author and owner of her own weekly Ezine,

both being her ongoing passionate endeavors. To see

her latest venture, visit http://Ideally-Yours.com/