Anyone who has a web-based business will tell you that
answering emails is one of the most time consuming chores
they face on a daily basis. After answering your emails
for any length of time, you'll soon see that many of the
requests you receive are for the same information over
and over. Instead of typing the same responses again and
again you can streamline this process with the use of
autoresponders. Autoresponders work much in the same way
as fax on demand. They're pre-determined email responses
that are triggered to go out automatically to specific
email inquiries.
There are many ways you can use autoresponders in your
online business. Here are my Top Ten:
1) FAQ (Frequently asked questions). How many times do
you get questions on how your site or service works?
Take them and answer them all in one text document.
2) Advertising Rates. If you sell ads in your ezine or
on your website, set up a document containing your
ad rates and demographic information.
3) Help Responses. For tech support on your site;
you can make a list of possible problems with the
solutions along with a note that you'll be in touch
soon. This can also be used for tech support with
your software or e-books.
4) Copy of your Ezine. If you publish an ezine,
make sure you have an issue people can request
a copy of by autoresponder. Many times people
like to see an issue before they subscribe.
Make sure you include subscribe information
inside as well.
5) Price Lists. If you sell products on your
site, supply a comprehensive list of items
with pricing.
6) Services. If you perform multiple services,
list them along with a brief description and
pricing and how to order.
7) Vacation. If you're going to be out of touch
for a week or two you can set up an autoresponder
to answer your incoming mail, with a canned response
of when you'll return.
8) Short Courses. Many site owners use autoresponders
to teach lessons or set up a tutorial on a subject,
with one lesson being sent every day over a period
of a week or two.
9) Sample Chapter. If you sell an e-book, you could
offer a free sample chapter to arouse interest
and encourage purchases.
10) Articles. Writing articles (like this one) and
distributing them online is a great way to promote
your website. Setting them up on autoresponders makes
it extra easy to offer them to others for possible
inclusion in their ezine or on their sites.
If you're in need of an autoresponder service, check
out some of these:
Send Free http://www.sendfree.com/
Get Response http://www.getresponse.com/
Free Autobot http://www.freeautobot.com/
Zip Response http://www.zipresponse.com/free.html
123 Response http://www.123response.com/
These are just some ideas for getting mileage from
autoresponders. If you take a look at what information
is requested most by your business, you'll come up
with many more that will suit your need and help
put your web-based business on autopilot.
About the Author
Merle http://www.EzineAdAuction.com
"Where some of the BEST Deals in Ezine Advertising are Made"
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