In person is the fastest path to success. When you can look someone in the eye, connect with them, and share your gifts nothing else compares. In this world of technology, gadgets, and high-tech the pendulum is swinging back to face-to-face relationship based marketing.
And the best way to make that happen is events. Now, there are multiple types: intimate, one day, and large multi day... the model is not that important, but what is important is the following:
SALESIt is imperative to have a sales and marketing plan that flows clients into your event. This is the most overlooked part of event structure, but for obvious reasons the most important. Work with a coach to draft a strategy to either fill your event via one by one sales or construct a plan to funnel people in to your event as a bonus from buying another program or service. Either way