There are many forms of SEO techniques that can be practiced on websites and the ones that fetch the websites good results. Then there are techniques that can be practices and will produce interim good results, only to sink the website in the worst possible manner in the longer run. The spiders sent by the search engines might fail in the first attempt to identify these black hat methods, but eventually when they do, they come down very heavily on such websites. The site is best optimized through white hat techniques but at the same time, web users should be well aware of the black hat techniques too.
Meta Tags, Content, Page Elements and Linking are four of the many parameters on which white hat and black hat SEO techniques can be described Meta Tagging is one of the most important aspects of SEO that need a lot of attention. Black Hat SEO techniques that are implemented in Meta Tagging involve the likes of stuffing and spamming. Spammed and Stuffed Meta tags are always harmful towards the development of the website. In stark contrast, White Hat SEO techniques would involve choosing the keyword phrases properly and then acting accordingly. This would ensure that the pages are represented accurately and without a problem.
Content is the next parameter on which a comparison can be drawn again. Black Hat SEO techniques would always involve hidden content. Content can be hidden in a very solemn manner through these malicious practices which render the website blacklisted. White text is full of white keywords and the whole background is white which implies that the spiders will not be able to read anything. White Hat SEO techniques would involve developing quality content with a strong keyword base that would further imply that reading the content becomes a very pleasurable experience.
Linking in terms of Black Hat SEO techniques would mean the involvement of malicious practices like link farming where as its essence n White Hat SEO techniques changes to efficient link building. Link farming is the practice of exchanging links with other websites to boost one