From the early stage of internet, banner ad became popular for its commercial benefit. Now with the advancement of internet more popular forms of online ads are coming on web. There are more multimedia related ads like music and video related ad. Since internet is available on mobile, advertisers are also designing mobile ads thinking about mobile phone users. Advertisers are also considering to show new kind of ads in social media. With such developments on track, one can think are banner ads becoming extinct with the domination of other forms of multimedia? Where does a banner ad stand compared to power packed video ads?
One of the major purposes of online advertising is to get visitors on your website. Even if you go for online video advertising, you may be scratching your head to get more traffic to your website.
The following points can show you if there is still any magic left in banner ad or not: