Web content writing is described as the 'energy', which drives your company website and let your potential visitors and clients come back again and again. Writing content on web is an art that is not possible for anyone and everyone to gulp it. It is all about creativity and the art of learning the SEO methods and techniques. You can never do it in a blind folded manner as a SEO content writer must have lot of knowledge and skills about this form of writing. The person, who is indulging himself in this kind of writing, must have a good fluency in English and should also be grammatically sound. However, that doesn't mean that any individual who writes grammatically precise English can be considered a proficient web content writer. To be a proficient one in this field, he/she must learn the techniques and procedures of content writing.