Drive Traffic to Your Website Through Social Networking
Social networking is the modern method of hooking up with your friends, sharing thoughts and opinions and passing on recommendations. It is the equivalent of the backyard fence where housewives used to meet to discuss the news of the day and share tips about new products they had discovered. Those products reputations grew by word of mouth. Products were trusted because they came recommended by a friend. The power of word of mouth advertising has long been acknowledged in the marketing world, but companies have been slow to recognize the potential of social networking sites like Facebook and MySpace.
Spend any amount of time on social networking sites and you will discover a world of opinion. This one has become a fan of such and such band. That one has sent a note to his 496 friends to say that the latest super-hero movie is fabulous! In fact, the vast majority of postings are simple statements of viewpoint.