Effective Search Engine Optimization Practices



Creating a chic website is not an end in itself. It is just the beginning of an effective marketing campaign to sell your products or services. Search engines are one parameter that make or break an enterprise on the net. A systematic Search engine optimization ensures that your site is there to stay.

I shall reveal some highly effective and proven techniques that shall make your site the favorite of search engines. Adhering to these practices will give your sites top rankings and popularity with the search engines and shall contribute towards sizeable traffic in a huge way.

1. External links. Getting your links placed on as many other websites as possible increases your link popularity with the search engines. The number of external links is a major factor that decides the popularity of a particular directory.

2. Article submission. This is a very highly effective method that herds quality traffic to your sites. Search engines favor this method than spamming modes used quite often in SEO. Well written articles that are keyword rich should contain discreetly placed links to your site or internal pages that is relevant to the content of the article.

3. Your domain name. There is nothing that can compete with a domain name containing keywords to the particular niche. Search engines favor such sites while compiling search results for the particular set of keywords.

4. User friendly site. The visitors should find it very easy to navigate through your pages. The unseen visitors like search engine spiders should also feel comfortable in crawling through your content searching for keywords.

5. Exposure through social networking sites. Getting your site bookmarked on sites that enable social bookmarking increases the accessibility of that site. Such back links generates quality hits that go well with the search engines. However, many such sites are being killed by spammers. Please take utmost caution to not go for spamming, which in fact produces a negative effect on your efforts.

The above are all the essentials required for a good Search engine optimization campaign. Entrusting the task to an experienced SEO is going to cost you dear. No doubt, the process has its own intricacies. But a little patience and the willingness to toil will stand in good stead for your internet business. And the cash saved during the