SEO or search engine optimization has always been considered as one of the most effective methods used in Internet marketing. This technique is much similar to SEM or search engine marketing, but offers more effective means to attract visitors through search engines. This is because SEO involves the use of unpaid techniques which "naturally" increases the volume of visitors coming from search engines, whereas SEM usually involves paid inclusion.
However, though SEO is a very powerful tool in Internet marketing, it is also known for its unorthodox or sometimes called illegal techniques. According to many SEO Philippines professionals, these techniques are called in the industry as black hat SEO. And one of the most discussed black hat SEO technique used by many web masters today is article spinning. So what is article spinning?
Article Spinning
Duplicate content is considered as one of the many popular black hat SEO technique used in the past which is said to be penalized by both the law of search engines as well as the law enforced by the government. To answer to this growing concern in the past, search engines such as Google changed their algorithms to pay little attention to duplicate content.
However, many sought ways again to manipulate the SERPs or search engine result pages through a new method of duplicate content. According to many SEO Philippines specialists, this new technique in duplicate content is now known as article spinning. So what is the difference of article spinning from duplicate content?
The difference between article spinning and duplicate content is that writers (or article spinners) rewriting existing articles, or parts of articles, and replacing elements to avoid being penalized in the Search Engine Results pages (SERP) for using duplicate content. So its safe to say that this is the safest way to duplicate a content. However, there are several unlawful implications of using article spinning.
Article spinning usually involves the use of an original content which will then be rewritten for this purpose. According to many SEO Philippines consultants, the original articles are often plagiarized from other websites and can often also be copyright infringements if the original article was used without the copyright owner's permission.
Other than SEO companies, many professionals such as writers use article spinning for their own. They would also use softwares that makes spinning better and faster. Although there are softwares that could ruin the whole article because of poor use of words, there are softwares that can provide good results in spinning.
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http://www.myoptimind.com for more info.