An Ingenious Way to Use Wordtracker . . . that's actually easier too! Part 1
Wordtracker is a powerful search engine optimization tool that can provide valuable insights about your target audience's search intent, keyword competition, and much more. However, it can be time-consuming and overwhelming for beginners to get the hang of it.
In this article, we'll discuss an ingenious way to use Wordtracker that's easier than the traditional approach and can help you identify the best keywords for your content effortlessly. But before we dive into it, let's understand what Wordtracker is and how it works.
Wordtracker: A Quick Overview
Wordtracker is a keyword research tool that can help you find the most relevant and profitable keywords for your website or blog. It works by analyzing search queries from various sources, such as Google, Bing, and Amazon, and providing suggestions based on the search volume, competition, and relevance of those keywords.
To use Wordtracker, you need to enter a seed keyword (the topic or theme of your content) and select a location and language to target. The tool will then generate a list of related keywords that you can use to optimize your content for search engines.
However, the traditional approach of using Wordtracker involves a lot of manual labor, such as filtering, sorting, and analyzing the data to identify the best keywords. This process can be time-consuming and overwhelming for beginners, especially if you're not familiar with the technical jargon of SEO.
But don't worry! We've got you covered with an easier way to use Wordtracker that can save you precious time and effort. Let's get started.
Step 1: Identify Your Competitor's Keywords
The first step in using Wordtracker is to identify the keywords that your competitors are ranking for. This can give you valuable insights into your target audience's search intent and the search terms that are driving traffic to your competitors' websites.
To do this, you can use a tool like Ahrefs, SEMrush, or Moz to analyze your competitor's website and identify the keywords they're ranking for. These tools provide a comprehensive report on your competitor's search engine rankings, organic traffic, backlinks, and much more. Here's how to do it:
1. Go to Ahrefs.com and enter your competitor's website URL in the search bar.
2. Click on the "Organic Search" tab in the left sidebar to view your competitor's organic search rankings.
3. Scroll down to the "Top Organic Keywords" section to view the keywords that your competitor is ranking for.
4. Click on "View Full Report" to see a comprehensive list of your competitor's keywords.
This report will show you the search volume, competition, and other metrics for each keyword that your competitor is ranking for. You can use this information to identify the most relevant and profitable keywords for your content.
Step 2: Add the Keywords to Wordtracker
Now that you have a list of keywords that your competitor is ranking for, it's time to add them to Wordtracker. This will help you identify the best keywords to optimize your content for search engines.
To add the keywords to Wordtracker, follow these simple steps:
1. Go to Wordtracker.com and log in to your account.
2. Click on the "Keywords" tab in the left sidebar.
3. Click on the "Import" button at the top of the page.
4. Select the "Import from file" option.
5. Click on "Choose File" and select the file that contains your competitor's keywords. This file can be in CSV or TXT format.
6. Click on "Import."
Wordtracker will now import the keywords from your file and display them on the screen. You can review the list of keywords and filter and sort them based on search volume, competition, and relevance.
Step 3: Analyze the Keyword Data
Now that you have imported the keywords into Wordtracker, it's time to analyze the data and identify the best keywords for your content. Wordtracker provides several metrics that can help you evaluate the potential of each keyword, such as search volume, competition, KEI (Keyword Effectiveness Index), and IAAT (In Anchor and Title).
Here's how to use these metrics to identify the best keywords:
1. Sort the keywords by search volume to identify the most popular keywords. These keywords have a high search volume and are likely to drive more traffic to your website.
2. Sort the keywords by KEI to identify the most effective keywords. KEI calculates a ratio between search volume and competition and helps you identify low-competition keywords with high search volume.
3. Sort the keywords by IAAT to identify the most relevant keywords. IAAT measures the number of websites that have the keyword in their title or anchor text and can help you identify keywords that are highly relevant to your target audience.
By analyzing the data and evaluating the potential of each keyword, you can identify the best keywords to use in your content. These keywords can help you rank higher in search engine results pages (SERPs) and attract more traffic to your website.
Conclusion
Wordtracker is a powerful tool that can help you find the best keywords for your content and rank higher in search engine results. However, using the traditional approach of manually entering seed keywords and analyzing the data can be time-consuming and overwhelming for beginners.
By using an easier approach of identifying your competitor's keywords and importing them into Wordtracker, you can save time and effort and identify the best keywords effortlessly. So, give it a try and see the results for yourself!