Link Popularity is Highly Effective Technique for Website Rankings
Most of the SEO professional uses link popularity techniques to get higher rankings on Google because search engines like Google and others actually use this process to give a better ranking to your website. Generally the search engines go by the understanding that if a website has high quality content then it must be linked to many other websites so as a result the search engines try to find out how many websites links to your website. If the numbers of linked websites are higher than you will end up getting highest possible ranks in the search engine pages in no time. Earlier this concept was first developed and pioneered by Google but nowadays this is being used by most of the major search engines in the modern online world.
Generally one of the most common strategies that people use to adopt in order to popularize their link is by using the Free for All sites because these are the websites where you can submit your e-mail id and the link of your website. You will notice that in the Free for ALL websites hundreds of links are being added every minute because in these websites your link will stay there for a few hours on home page at the max and then will be replaced by the new links. Even though your link may stay in the FFA websites for a long time but you will not get any benefits out of it because you should remember that the search engines gives less importance to links of FFA websites so it is better for you if you do not use the FFA websites for your link popularity process.
One of the best ways to popularize your links is to try the process known as Reciprocal Links because in this system there is an exchange of links between your website and other relevant website and this way both the websites will be benefited. But while using the reciprocal links technique you should be really careful that the website with which you are trying to linking up your website must not be a malicious or spam website.
Even article marketing is also good way for popularizing your link because in this technique all you need to do is to produce quality articles and then submit them in the various article directories as these links will be helping you immensely in getting higher ranks.