In today's business environment, you have to have a website. Whether you're running a hot dog stand or an electronics store, having a Web site allows you to broaden your customer base and better market your message to the general public. So if you don't already have one, put 'design own website' on your To Do list now!
Many businesses have turned to website and SEO professionals to help them build their websites. While this can be a great way to get a professional, well-designed site, the current economic downturn is causing more and more people to perform tasks they used to farm out to other businesses themselves. Internet and webpage work is one of the leading services that an increasing number of businesses are deciding to do on their own.
There are a variety of good reasons why businesses are doing their online work on their own. For starters, it cuts down on the costs of hiring someone else to do the job. It also allows business owners and their employees to have more direct input into the look, function and tone of the business' website. Building your own website also allows you to master valuable computer skills that can serve you in good stead in your business or in other career opportunities.
If you have a business and want to branch out into the online world, you've got a decision to make. Those who have previously gone down the "design own website" road know that it can be time consuming and difficult (without good guidance), but it's a good choice to make. Own website construction allows you to develop your skills and achieve exactly the results you want with your site.
You may be asking, "How can I build my own website?"
Make Own Website
The answer is very simple. There are a variety of tutorial tools available that can help you build your site. A simple Google search will take you to them. Here's a few pointers for beginners:
Purchase a domain name.
Pick a web host. A web host is basically the bank of computers that keeps your site on the Internet. Think of it as renting office space.
Design your page - how you approach this will depend on whether you are using a flexible type platform like WordPress, or a static site building program.
Incorporate payment options. If you're using your site for commercial purposes, you'll need to find a way to process transactions on the site. Adding a buy now button from PayPal is one fairly easy way to do this.
Promote, promote, promote. You may want to make sure your site is seeded with keywords to make it more likely search engines will pick up on it. Traffic is everything online.
There are many different ways to get traffic to your site - and that is the next step in your 'make your own website' journey.