Recently I was out surfing the search engines,
looking for high-ranking sites, on different
keywords while doing some work for
another company.
While having a look around I also contacted a
couple of sites looking for some information
about their products. Was I looking to buy? Not
right now but I was interested and I did
bookmark some web sites to review later.
At the same time I made some judgements about
the sites I was looking at, like:
Would I feel safe buying from this site?
Does it look professional?
Notice I am not saying does it have lovely
graphics or suitable content, although this
would make a visual impression. By the way you
can produce professional graphics for free, in
minutes at http://zyris.com
I am looking for easy on the eyes, easy to
follow information. One of the sites was a
programming site for scripts to automate tasks
on-line.
Some of the ideas were very good but the
information was in a newspaper like column
style. Ever tried to scroll up and down pages
on-line and try to read them? it doesn't work.
Am I saying you need to have a site
rofessionally designed and spend a lot of
money? No, any home user can produce a
professional web site that sells.
What I am saying is copy the people who do it
right! Like eboz
http://eboz.com
Lots of free help, easy to read, simple to
navigate, low on graphics.
Here I will visit again.
Also to top it off I contacted the owner by
email about a possible product. He did
everything right, he answered all my questions,
I got
an answer with in 48 hours and he addressed me
by first name, making me feel Important. This
is a person I would pay money to!
And on the subject of paying money, most people
are looking for the free answer to a successful
web site. I believe in the concept of "You
get what you pay for"
However, sometimes you get more than you pay
for. An example of this is Internet marketing
Challenge or IMC
http://www.marketingchallenge.com
This is a subscriber site for marketing your
web site. Of the subscriber sites that I have
joined, this one has provided more real
effective help
that is not available elsewhere.
Plus the forums they have for answering every
question and web site reviews, are worth more
than any other service available!
Do I gain anything by recommending this site?
Yes the satisfaction that you will get the
right information, the first time! If you
haven't
paid for help, do it right the first time, IMC
is the one to join!
Does you site look like these? It should, all
your visitors know about you is what's on the
computer screen, First impressions count!
About the Author
Paul Easton
paule@100PromotionTips.com
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