Major Don'ts for your Website Copy



Websites are becoming the norm among progressive realtors around the country. In addition to displaying property listings for the various markets that you serve, it's also important to talk about current happenings in your local housing market, and introduce visitors to your company. Your goal with a website is to acquire new leads, and having good content is one way to do just that. Unfortunately, not all realtors know how to create good quality content that their visitors will want to read. Read on to learn about some of the worst things you can do with your website content.

Duplicate Copy

If you prefer to produce the content for your site yourself rather than hire a professional writer to do it, the last thing you should ever do is perform a simple copy/paste job of another website.

One writer in the industry discovered that her client "Bob," had copied all of his content from a competitor's website