The ebook revolution is here! The Internet now
makes it possible to come up with an idea, turn
it into an ebook, distribute it over the
Internet, and start making money - all in 30 days
or less.
In the offline world, 30 days wouldn't typically
even be long enough to start getting rejection
letters back from publishers.
We say this with confidence because we have both
gone from book idea to book sales in a matter of
weeks - not once, but many times. Between us, we
have 10 ebooks currently selling on the Net.
Several of our books have brought us five figures
in income. Jim holds the record between us with
one release that made an astounding $43,000 in 30
days.
Here are two discouraging myths you should be
aware of:
Myth #1 - It takes a lot of money to promote an
ebook.
Fact: It doesn't. Despite what anyone says to the
contrary, online information publishing is still
the fastest, cheapest and easiest way for the
"little" guy to earn a nice living online with
virtually no risk and very little money (less
than $100).
Myth #2: You have to be a writer to make money
with ebooks.
Fact: You don't have to be a "writer" in order to
create a best selling ebook - and it often helps
if you're not!
Maybe you've heard that ebooks don't sell.
That's not entirely a myth; in a way, that's
true. What sells in bookstores will generally
not sell well on the Internet. Although author
J.K. Rowling has sold more than 100 million
copies of her "Harry Potter" books worldwide,
it's unlikely she would do well selling her
stories in ebook form.
But ebooks sell like hotcakes when they contain
PRACTICAL information in ready-to-use form. Not
pages of pages of long, flowing prose like you
find at Borders and Barnes and Noble. On the
Net, people buy step-by-step, cut-to-the-chase
information they can use to solve problems in
their everyday lives.
eBooks on how to negotiate the best price on a
car, how to sell your home without paying a real
estate agent, how to build muscle mass quickly,
and other narrowly focused topics that solve a
problem, are selling VERY well - at this very
moment!
Why is this so? Because the main reason people
are online in the first place is to find
information - 9 times out of 10, according to a
landmark survey.
So if you can interest people in extending their
search past looking for free information into
purchasing an information-rich, well-organized,
ready-made SOLUTION to a pressing problem, you
can sell ebooks... You can sell a LOT of them.
Jim has sold more than 5,000 ebooks in the last
10 months. David's publishers have asked him not
to reveal how many ebooks he's sold, but just
type his first and last name into Google and
you'll find more than 20,000 Web pages where his
name appears. The vast majority of those pages
have something to do with one of his ebooks.
One more thing: It doesn't need to take very long
to write an ebook. Why? Because many "book
books" are like encyclopedias in prose form -
they cover everything imaginable about the topic.
eBooks aren't like that. They go right to the
meat of what people need to know to solve a
problem. They have information about everything
necessary to solve a problem, but no "filler"
information that takes so long to write - and
takes readers so long to sift through.
Here are four mistakes ebook authors make that
typically reduce or prevent sales:
1. They don't write to a specific, target
audience. The biggest mistake most ebook authors
make is they don't clearly define, identify and
visualize who they are selling their ebook to.
On the Web, to be successful, you must write to a
specific group of people who have specific
interests. Make sure that you know exactly who
is going to buy your ebook, and where you can
find them online.
2. They don't automate as many of their business
activities as possible. Selling ebooks, though
it is highly profitable, is not a business where
you make hundreds of dollars per sale.
Automate everything you can - credit card
processing, ebook delivery, as much technical
support as possible.
3. They don't have a compelling title for their
ebook. Use words that convey the benefit of
what's in the ebook, as well as words your
audience is familiar with.
A bad title for an ebook: "Online Marketing for
Newbies." A good title for the same ebook: "97
Ways to Promote Your Website - No Experience
Required."
4. They try to cover too much ground. Many ebook
authors convey a lot of information but don't
cover anything in-depth. As a result, they never
fully explain anything in enough detail to
provide any useful value to their readers.
As long as you are aware of these mistakes and
put in a little effort to avoid them, your
chances of success are VERY high.
So, if you know a lot about something - or even
if you don't - you can put together and market an
ebook quickly, and make a lot of money quickly as
well. The large traditional publishers may never
understand or agree with this, but that's
actually to your benefit. It keeps the playing
field level and offers you, the entrepreneurial
author, unlimited opportunities for many years to
come.
About the Author
Jim Edwards and David Garfinkel are co-authors of
"eBook Secrets Exposed - How to Make Massive
Amounts of Money in Record Time With Your Own
eBook (whether you wrote it or not!)," the
authoritative guide to publishing ebooks on the
Internet.
Visit http://www.ebooksecretsexposed.com