1,468 articles on "custom"

Loyalty Cards Systems – Beware, Some Should Be Avoided

Loyalty Cards Systems – Beware, Some Should Be Avoided by: Jeff Walters Recently, I discussed a loyalty card system with a vendor who was selling quite a number of his systems to restaurants. I was shocked to discover the lack of detailed info...

Marketing  marketing meal restaurant card data customer
7 Simple Steps To Automate After Sales Follow Up

What sets direct marketing apart from mass marketing and image based advertising is the one-on-one customer relationship that is the foundation of this marketing approach a.k.a. relationship marketing. So it doesn't start or stop with a sale wh...

Marketing  marketing purchase customer will
Creating a Business Vision & Mission

For any business to succeed, it must know what it is about. It must be able to clearly describe why it is there, and what it is there to achieve. Developing a vision and mission statement is a way of articulating these ideas to yourself, your custome...

Business And Finance  business finance statement vision mission customers
New staff additions announced at gomembers, Inc.

gomembers (http://www.gomembers.com) today announced the addition of two new staff members to its Operations Team, Account Managers John Langlais and David Naft.John Langlais rejoins gomembers after a few years’ hiatus, and brings intensive backgro...

Business And Finance  business finance gomembers customers software management member solutions association
gomembers, Inc. launches online webinar program

gomembers announces its new series of online webinars featuring its industry leading meeting and event planning software, meetingtrak, meetingtrak/ce and the web enabling component etrak. Visitors can also register to see membertrak, which adds membe...

Business And Finance  business finance software gomembers member planning customers products solutions
Winning the Game Your Strategic Marketing Plan

If you want your small business to compete with the "big boys"you should have a "strategic marketing plan." A strategic marketing plan basically spells out how you will use youravailable resources to meet your company's stated goalsand objective...

Marketing  marketing customers objectives market plan
INCREASE YOUR SALES BY INCREASING YOUR BELIEVABILITY

People won't buy from you until they're confident you will deliver exactly what they expect to get. You can help them develop that confidence by making certain every claim you make about your product or service is fully believable.Here are ...

Marketing  marketing service percent customers rate
Effective Use of Autoresponders

Effective Use of Autoresponders by: Julie Martin How many hours a day do you spend trying to take care of email? Two, three, even more? If the majority of the emails that take up your time are simple questions that could be answered automaticall...

Online Business  online business time customer autoresponder even
What's really different about your company, product or service

Assuming you’re not the only company on the planet that provides products and services similar to yours, what is it about your offering that’s unique? As with benefits you offer your customers, your uniqueness needs to be tied to things valued b...

Marketing  marketing difference customers benefits customer benefit
How To ‘Cross-Sell’ And ‘Sell Up’ Over The Telephone

Call centres are a land of missed opportunities. Every call whether inbound or outbound is an opportunity to make a sale or to build a pipeline for a future sale. At the very least there is scope for selling a bigger quantity (selling up) or to sell ...

Marketing  marketing customer needs wants questions