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Warning! The Person Doing Your Marketing May Not Even Know How to Market Themselves! by: Kathleen Gage Speaker As a business advisor I work with clients helping them gain visibility within their market. Without sounding too arrogant or bold I ca...
Marketing marketing people market visibility willPersonal Branding Techniques for Real Estate Agents and Brokers by: Dan R. Vella A key principle of marketing is to find something unique about what you offer as the basis of your sales message. Even if what you offer is a commodity, there is al...
Marketing marketing personal branding brand real estateCreating Customer Value by: R G Srinivasan The purpose of business is to create and retain a customer. Much has been written about customer orientation, customer relationship management (CRM), Customer Lifetime Value (CLV) metrics, Customer Cen...
Marketing marketing customer value product satisfaction business productsAfter the Speech by: Stephen D. Boyd Usually the emphasis on making an effective speech is what you do in preparation before the presentation begins. But if you speak very much, what you do after the speech can help you become a more effective s...
Marketing marketing speech audience speak speakingHow to Brief a Marketing Agency by: Chris Smith A new client recently emailed us a brief here at Mano Design. It was very brief brief indeed. All it said was, "Can you write me some copy for a postcard?" Resisting the urge to write, "Dear Custom...
Marketing marketing brief agency work wantHow to Use Public Speaking to Attract Clients by: Steven Van Yoder When Robert Middleton moved his marketing consulting practice, Action Plan Marketing, to Palo Alto, California several years ago, he started his business from scratch. He had lef...
Marketing marketing speaking business people speak timeWhat Your Click Tracking Script Should Tell You? by: Radhika Venkata You run an ad spending $100.00. How could you possibly know how many people bought your product? If you don't know your ROI on that particular campaign, how will you spend...
Marketing marketing clicks script tracking campaignLife After Press Release Distribution? by: Carolyn Moncel A few weeks ago I was participating on an on-line message board. One of the members was a new business owner who was very excited about sending out her company's first press release....
Marketing marketing reporter release story mailImprove Your Business Using The Principles Of War by: Hirini Reedy The art and science of war has been studied and developed since the dawn of mankind. Many business principles and terminology have military origins. For example the word entrepre...
Online Business online business marketing market principles militaryIn today’s climate of business, CEOs and executives are cautiously optimistic about the economy and their company’s future growth. They realize that they still need to market to drive profitable growth and increase the company’s value, but the ...
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