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Where's the Beef?These words became a national catch phrase in the mid1980's and catapulted the Wendy's hamburger chain into thelimelight as a major player in fast food sales.Wendy's credits the "Where's the Beef" ad campaign...
Marketing marketing business brand taglineCANCERCould a strong immune system be the missing link?With billions and billions of dollars going into cancer research, wouldn't you think there should be very promising cancer cures available by now? Well...a good case could be made that the ...
Marketing marketing cancer research immune treatment system thereA little over a year ago and probably before, articles started popping up all over the place about, "Selling in Tough Times," , "How To Market in a Down Economy," and the like. Now that we have seen a few, more positive headlines starting to sprinkle...
Marketing marketing recovery customersDirect response marketing is a lot different from indirectresponse marketing, although guerrillas like it best when thetwo are teamed up. The first is geared to obtain orders righthere and right now. The second is geared to obtain orderseventually. A...
Marketing marketing direct offer response themWhat is your target market? When I ask business owners that question I usually hear something like...Small Business OwnersOpportunity SeekersDoctorsHomeownersDo you define the targeted market for your business similar to one of these? If you do, you&...
Marketing marketing market niche group business targetFollow these important guidelines to increase the odds of havingyour article published.Thoroughly Check Spelling And GrammarEven with electronic spell checkers, this is still a killer. Beespecially careful with words that sound alike but have differe...
Marketing marketing article editors timeInternet Marketing Determines Web Success Internet marketing is essential to the success of web sites. You can have a professional looking website but what good can it do if internet users are not able to find it when they need your products and ser...
Online Business online business internet marketer marketing theyIf your company’s sales are lacking or you are reaching into a new market, outside business development staff could significantly improve your profits. They are cost effective, very profitable, and can easily expand your existing staff. One caution...
Marketing marketing sales existing business staff peopleGeek-Speak or techno-babble is pervasive. It seems that we are soimpressed with our technical knowledge and expertise that we forget ouraudience. As I stated in my first article "Geek- Speak," it is importantto simplify, simplify, simplify. This appl...
Marketing marketing computer salesmanPeople won't buy from you until they're confident you will deliver exactly what they expect to get. You can help them develop that confidence by making certain every claim you make about your product or service is fully believable.Here are ...
Marketing marketing service percent customers rate