303 articles on "media"

Promoting Your Work through Press Releases and Conferences

The, by far, best way to get your information out to the public is byusing press releases. Every organization should have a press releasepage on it's web site, dedicated to only press releases. This is sothe media will not have to wade through a...

Online Business  online business media press release organization
7 Vital Book Promotion Tips

7 Vital Book Promotion Tips by: Lea Toland As a literary publicist I often am asked about publicity tips, tricks, and the magic behind my work. It’s not magic. All you need to know are the basics and from there you will be able to create an ef...

Writing  writing book media publicity time
Think Like a Publicist To Achieve Like a Star

Have you picked out your Oscar's night outfit? I have. You should. Have you thought about what you will say when you accept your award? I have. You should. At least in your mind, that wonderful playground for imagination - the very place we are ...

Marketing  marketing publicity media story itaposs
Integrating Streaming Media into Marketing Programs. An Interview with Ronni Rhodes.

Streaming Media - audio, video, and multimedia clips played over the Internet - seems to be everywhere lately. Few of us, however, know how to effectively use it on our small business sites.I recently spoke with Ronni Rhodes of WBC Imaging, http://WB...

Computers And Internet  computers internet streaming media audio site
Two Questions You Must Answer to Make News

When considering whether to write a story, a journalist always begins with two questions:1. What’s new?2. Who cares?The first point is obvious. If something isn’t new, then it can’t be news. Most folks understand this instinctively.It is the se...

Marketing  marketing story news taliban appeal media want
Corporate Branding – Don’t Forget Your CDs!

Corporate Branding – Don’t Forget Your CDs! by: Adam Platzer Companies have been branding their collateral materials such as letterhead, envelopes, business cards, etc. for years. In fact, we often identify a company by its familiar logo or ...

Marketing  marketing media logo company branding brand printed
Software Asset Management - History In Your Archive

If you are responsible for Software Asset Management your task is also to take care of the historic records when it comes to media, licenses and proof of ownership. One day you will need them and it is a good help in your daily work. Interestingly, ...

Computers And Internet  computers internet media documentation software
Attract Media Coverage Without Spending Advertising $$

Advertising is expensive. PR is often low cost or free.Try these ten tips for attracting free PR to your business. But here is a word of caution. When sending press releases to the media, remember that less is more. The journalist who encounters a pr...

Business And Finance  business finance local media press write release
How To Get Big Media PromotionWithout Paying For It

Have you priced big media ads lately? Yikes! A big ad in yourdaily newspaper can run you a couple thousand bucks. Radiocommercials, which used to be cheap, can cost several hundreddollars each. And let's not even talk about the price of TVcommer...

Marketing  marketing media radio away
How Relevant are Banner Ads in Brand Building

Though a banner space is small it serves multiple purposes for an advertiser — It is the ad message of the company/website, — Allows visual display of the company name, logo and the product — It is the click-through device— it is a concise sa...

Online Business  online business banners brand banner internet media