435 articles on "public"

Which PR Is Right For You

Please feel free to publish this article and resource box in your ezine, newsletter, offline publication or website. A copy would be appreciated at bobkelly@TNI.net. Word count is 1135 including guidelines and resource box. Robert A. Kelly © 200...

Business And Finance  business finance perception public relations audience they
How Public Relations Can Help Your Business

Do you worry about certain behaviors among your most important audiences because those behaviors are crucial to achieving your organization’s objectives? If your answer isyes, you need public relations.The payoff? When those audiences do what you w...

Business And Finance  business finance public relations behaviors community employee
Raising Money

Raising MoneyIt isn't cheap. It isn't easy. The winners in the rush for risk capital are the CFOs (Chief Financial Officers) who understand how to play the money game.Private companies seek risk capital from American Venture Capital Firms (...

Business And Finance  business finance company capital risk public cost odds about
Public Relations' 8 Fix Factors

Public Relations' 8 Fix Factors by: Robert A. KellyI say to business, non-profit and association managers, a key part of your job description is – or should be – do everything you can to help your organization’s public relations effor...

Business And Finance  business finance perception audience factor public message relations
Public Relations Going O.K.

Yes? Good! Still, if you’re not getting the behavior changes you paid for, you’re wasting your money.Here’s why I say that. People act on their perception of thefacts, and those perceptions lead to certain behaviors. Butsomething can be done ab...

Business And Finance  business finance public relations community behaviors behavior
Managers, Which PR Is Right For You?

Managers, Which PR Is Right For You? by: Robert A. Kelly An effort built around a string of print and broadcast exposures? Or, a public relations initiative that delivers results far beyond simple publicity tactics. Namely, real behavior change ...

Business And Finance  business finance perception public relations audience people
The Cost of Going Public in the United States

The Cost of Going Public in the United States by: William CateThe following data is taken from "Going Public" by James B. Arkebauer (1994) and the IPO cost website at: http://www.intranet.ca/~tgil/p2.htmlYou should keep in mind that costs vary b...

Business And Finance  business finance costs company cost public over
Why All Managers Are Alike

Why All Managers Are Alike by: Robert A. Kelly Because, like you I suspect, they have key target audiences whose behaviors help or hinder them in achieving their organizational objectives. But even in their own best interests, too few involve t...

Business And Finance  business finance relations public behaviors like
What Is "Best Practice" Public Relations?

What Is "Best Practice" Public Relations? by: Robert A. Kelly Please feel free to publish this article and resource box in your ezine, newsletter, offline publication or website. A copy would be appreciated at bobkelly@TNI.net. Net word count i...

Business And Finance  business finance audience tactics relations public those
Not Getting the PR Results You Want

Please feel free to publish this article and resource box in your ezine, newsletter, offline publication or website. A copy would be appreciated at bobkelly@TNI.net. Word count is 975 including guidelines and resource box. Robert A. Kelly © 2003...

Business And Finance  business finance perception relations public audience target