130 articles on "radio"

The man from MARS: ham radio buff helps airmen an families keep in touch - Ray Scheffler and the Military Affiliate Radio System

Communicating with MARS isnt what it used to be.When Ray Scheffler started patching morale calls through the Military Affiliate Radio System more than 40 years ago, the Vietnam War kept him busy."E-mail access and cell phones have cut down on our mo...

Marketing  marketing radio system phone they
How Writing Radio Can Help You Become a Better Writer

Knowing how to write, and write well, is a skill that will come in handy in all sorts of situations. And if you combine good writing skills with the persuasive selling tactics found in, say, copywriting, you'll be that much more ahead of your co...

Marketing  marketing writing radio words write itaposs
Buying Radio Time Read This and Don't Waste Your Money

Buying radio? First off, let me say, I'm not knocking it. But read on and see how to use it to your best advantage. If you've been in a direct-to-consumer business for even 6 months, or are listed in the phone book, you've probably be...

Marketing  marketing radio writer farmer
Advertainment is sneaking into music, movies, TV and more.

Barcodes in commercials, wristwatch credit cards, and bathroom broadcasts are just some of the changes we're going to see as advertising keeps on blending with entertainment - a Report by Scott G (The G-Man).The very name "advertainment" sends t...

Marketing  marketing radio music product
Streaming Radio Archives

The model of radio has been working and profitable for years. The only difference between WABC radio and YourDomain.com is they have an audience (akin to web traffic) and they are pros at producing audience attracting audio content that they broadcas...

Marketing  marketing radio internet audio content audience they
Rush Limbaugh's The Way Things Ought To Be (Book Review)

Few books have rocked the publishing world like Rush Limbaugh's "The Way Things Ought To Be" (which he wrote by utilizing "talent on loan from God"...) This book, along with author's daily radio program, literally launched a revolution - to...

Government  government book show things radio from
How to Create a Media Frenzy for Your Book

How to Create a Media Frenzy for Your Book by: Dr. Jamie Fettig Learn to use the media to create free exposure for yourself and to sell your books. And most importantly, how to be a great guest once you get on the air. Prepare talking points bef...

Marketing  marketing book press media radio about
LISTEN TO THE RADIO - WRITE BETTER E-CONTENT

Recently, I was asked to write a radio program for a non-profit organization. I had worked in broadcast journalism for many years before I switched to online communications and really enjoyed getting back to my radio roots. But something interesting ...

Writing  writing radio content audience
Why Radio Advertising Could Be The Best Thing You Ever Did For Your Business

Why Radio Advertising Could Be The Best Thing You Ever Did For Your Business by: Michele Pariza Wacek In the marketing world, radio has earned the reputation of being the odd step-cousin. You know the one. No one knows quite what to do with him....

Business And Finance  business finance radio people marketing
Could Radio Stations Benefit From Doing Affiliate Marketing with an Email Marketing Company?

Affiliate marketing is one of the most attractive options available to make money online. It offers a way for just about any individual or organization to start their own business and generate residual income. Today, programs exist in areas that rang...

Marketing  marketing affiliate email radio company