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Copywriting Makeover: Making An Emotional Connection - Part 2 of 2 by: Karon ThackstonIn part one of this article series we began looking at the Cruise Vacation Center site: a travel site whose copy was sorely lacking in emotional appeal and vis...
Marketing marketing vacation cruise online11 Steps to "Sticky" Web Site! by: Collette GillianAn attractive and user-friendly Web site is crucial to attracting prospects and holding their interest. Seems obvious, yet poor design and even more poorly written content clutter the Web. The b...
Marketing marketing textYou Can't Direct the Wind but You Can Adjust the Sails by: Dan HamiltonDear Friend, Today I would like to provide you with a new perspective and new insights to help you define effective marketing strategies and tactics that will insure the...
Marketing marketing success rules timePlay it Again Sam by: Beth Brodovsky The marketing director for one of my longtime clients used to complain "does it have to be purple again?" What she and many others don’t realize is that the color you are seeing in your sleep, your prospect...
Marketing marketing brand message targetLast time we discussed how online coupons and promotion codes can motivate buyers. We discussed examples of coupons and some of the aspects of these offers that can boost sales and generate urgency to a purchase. Today we’ll focus on how to create ...
Marketing marketing coupon coupons customer codeDo you understand pay-per-click marketing? According to a recent survey by the European Tour Operator's Association (ETOA) Search Engine Optimisation and Internet Marketing generally was the biggest challenge to its members. For hotels and guest...
Marketing marketing month hotels guests1. BarterIf you have a business you should be bartering goodsand services with other businesses. You should try totrade for something before you buy it. Barter dealsusually require little or no money.2. NetworkTry networking your business with other ...
Marketing marketing business supplies equipment beforeThere are many psychological reasons why people will buy from the first time and why they do not buy from you again. There are books on many of these reasons. Many of these reasons are totally out of your control.But what about the ones that you are ...
Marketing marketing product didnapost reasons customer timeThere are a lot of things that contribute towards the success of a business. Having a good quality product doesn't necessarily assure the success of a business. To build a long term impression on your customers, it is vital that you have a prop...
Marketing marketing logo company business design customFollowing trends to higher earningsBy Stan Rosenzweig copyright 2004, all rights reserved.Here are two ways to spot marketing trends that can lead you to new financial opportunities and three lessons you can apply:Trend spotter #1: Read 10 year and 2...
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