77,154 Articles

Keeping It Real The Only Copywriting Trick That Works

Much of today's accepted copywriting wisdom comes from old books written for a different, quieter world.For most of the twentieth century, widely promoting a successful message was expensive and difficult, requiring control of significant resou...

Marketing  marketing clients donapost prospects
KICK-STARTING BODY COPY

KICK-STARTING BODY COPYSeveral correspondents to our newsletter, AdBriefing, say that they are having trouble writing body copy for ads. Their problem seems to be the age-old one of how to kick things off – how to make a start. Can I help? Of cours...

Marketing  marketing headline benefit body
Spike TV – Know Your Audience

Spike TV – Know Your Audience by: Nick Smith What do Klingons, giant rubber bands, and monster trucks all have in common? They hold the fascination of every male on the planet - and they make frequent appearances on Spike TV. Spike TV, which t...

Marketing  marketing spike customers audience
Come Up with the Best Brochure with Los Angeles Printing

Come Up with the Best Brochure with Los Angeles Printing  by: Lala C. Ballatan Business companies spend thousands – even millions of dollars to launch relentless marketing strategies. While many advertisement media has been introduced, traditi...

Marketing  marketing brochure printing angeles brochures must
Unique Selling Point, Ideal Customer, and Consumer Thinking

Ideal Customer, Unique Selling Point, and Consumer Thinkingby Darrin F. Coe, MAAs entrepreneurs there are some very basic things that we’ve all been taught. The first thing we generally do is identify a consumer need.Then we’re usually taught to ...

Marketing  marketing process consumer customer product
Great Marketing is Like Making a Great Movie

Great Marketing is Like Making a Great Movie by: Allison Bliss KNOW YOUR AUDIENCE The Oscars will be handed out soon, and it’s a perfect time to keep this in mind: If you’re a business owner or manager, it’s wise to think of yourself as a ...

Marketing  marketing clients audience about
Top 15 Ways to Promote Your Website

1. Get a high Page Rank in Search Engines. It is important to optimize your website for best results:Title Meta Tags should include your website's top keywords. For example, if you have a Hawaii travel site it should include the keywords: Hawai...

Marketing  marketing search rank travel include
Use Internet Marketing to Bring Customers to Your Local Business

Use Internet Marketing to Bring Customers to Your Local Business by: Raynay Valles Millions of "bricks and mortar" businesses have websites, but only a fraction of those businesses are using the Internet to bring in more sales. It's an expe...

Marketing  marketing business customers ways
Advertising Dilemma Try Junk and Chunk

Time management is a very difficult task.Trying to figure out how much time to put into each part of your marketing is very hard and even more so for those of youjust starting out.In my last article "Educate Your Way toSuccess", we discussed how diff...

Marketing  marketing traffic time much
Secrets To EXPLODE Your Sales With Solo Ads!

The very best form of online advertisingis Ezine and Newsletter Advertising.And the best type of ad to place is a Solo Ad.Why?First, because Ezines and Newsletters are read by peoplewho have requested to receive those publications.People that read th...

Marketing  marketing solo online those