77,154 Articles

The Art of Endorsement

Remember the old time circus announcer who would shout at all oncomers, "Step Right Up..."? Well things haven't changed a whole lot since then. Today, every time you open your email, someone is telling you the very same thing..."Step Right Up an...

Marketing  marketing endorsement people product about
Avoiding Pay-per-click mistakes Don’t drop Winning Ad Campaigns!

Here’s a fairly common mistake that is made by the newbie to the pay-per-click scene.So you’ve started a Google AdWords campaign, and you’ve registered as an affiliate with several different products, and you’ve found at least one product tha...

Marketing  marketing company youve wasnt little
Features and Benefits Brainstorming

This is it what I use BEFORE I begin to write any marketingcopy or launch any new product or service. You can completethis with the by-hand method listed here or use the formthat I've created (available in the FORMS section of our website, http:...

Marketing  marketing benefits they
Market Research - Without the Cost

Marketing research comes in handy at many points during the eBusiness lifecycle: when contemplating a new business venture; introducing a new product; identifying potential customers, etc. In-depth research performed by one of the many market researc...

Marketing  marketing online internet studies real sites surveys information
Yoda Speaks! 5 Success Secrets of the Master Jedi

We all know that Yoda (from Star Wars) is a great teacher of Jedi warriors, but Yoda's wisdom can also help aspiring online marketers. Below are five of his most powerful teachings:"A Jedi's strength flow from the force."- Where does your s...

Marketing  marketing force strength donapost money
How to Write Email That Gets Opened

In some of these tips, I disagree with traditional advice, and I'll tell you why.1. Use a subject line that's descriptive. We are all deluged with email and wary of viruses. Help your reader out. Flag them as to subject matter.2. Don't...

Marketing  marketing email donapost font emails itaposs letters
Use Your Personality To Make The Sale

In today's society, marketing is very much focused on impersonalforms of communication: the Internet, mass media promotion, andeven bulk mail. When it comes down to it, we are all busy peoplebut we could probably stand a little bit of personal i...

Marketing  marketing sales customer people pitch
Creativity Is The Key To Marketing That Sells

By the time I graduated from college, I had gone through enoughclasses and internships to gain a better perspective on the worldof marketing. I even started seeing a relationship betweenordinary, non-marketing related information, and began usingthos...

Marketing  marketing chips product
What are Your Thoughts on Marketing Re$earch

I have always been a firm believer that there is neverone correct answer to a question. Some call thatargumentative, I call it Independent and CreativeThought. I have also come to the conclusion over theyears that by feeding answers to a student, the...

Marketing  marketing questions market product
Make This One Change To Your Web Page... and Double and Triple Your Profits

Are you getting visitors to your web site but nobody wants tobuy? Do people come to your site once, but never return? I'vegot a simple change you can make to your opening web page thatcan quickly turn your luck around.By far the biggest reason m...

Marketing  marketing opening visitors they