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Many a home business owner has spent sleepless nights thinking of ways to turn his venture into a higher profit-making unit and build it to be his primary source of income. This is never easy for a home business because most start-ups face initial la...
Marketing marketing direct business mailing list homeWhen marketing online, remember the old business adage, “There are riches in niches.” Niche marketing is the process of filling a small, distinguishable segment of the marketplace in a way competitors are not. Finding your niche online is about z...
Marketing marketing niche online business peopleAs people hustle and bustle about trying to get those last minute gift ideas ready before the big day hits, spending is up and sales run rampant, as marketers get ready for that special time of year. Yes, Christmas time is here again, and every mark...
Marketing marketing services sales business goodsFind Your “Happy Place” For New Year's Success!By Hans KleinYou may call me crazy. but it's true.When I recently saw one of my favorite movies, “Happy Gilmore” staring Adam Sandler, I realized that this movie has an extremely import...
Marketing marketing happy success makeI was waiting to pick up my car at my local auto mechanic’s garage when I overheard an interesting conversation. The owner of the garage abruptly pulled a sales person aside and without realizing I was within earshot, said to the sales person: “T...
Marketing marketing clients think"What is the best form of promotion?" If only I had a dollar forevery time I'd been asked that question, I could retire and not haveto worry about it!It seems everything these days is all about driving insane traffic toyour site, getting massive...
Marketing marketing ezine effortsA good friend of mine back in college wanted to learn how toplay ping-pong. Every night after dinner he would play withthe dorm Champ. Needless to say, it was a hopeless mis-match.I would stop by sometimes and watch him get pounded overand over again...
Marketing marketing money searches sales copywritingWouldn’t you love to be able to write testimonials foruse on your website that scream huge praises for yourproduct? Writing your own testimonials? You’ve got to bekidding! Isn’t that illegal?I know what you’re thinking. You’re picturing som...
Marketing marketing testimonials testimonial product theyIf you’ve spent anytime online browsing through salespages, then you know the familiar face of thetestimonial. But how the heck do online marketers getpeople to scream praises for their product? I’m aboutto let you in on the secret.But first, I w...
Marketing marketing sales testimonials testimonialDo you remember all the anxiety about Y2K in 1999? It created a "hot market". A lot of businesses jumped into that hot market. Many of them failed when the Y2K problem evaporated. But a few used the unique opportunity it provided to build permanent, ...
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