6,217 articles related to "marketing"

Don't Be A Reciprocal Linking Turkey!

Don't Be A Reciprocal Linking Turkey! by: Mike Banks Valentine I had an email exchange with an SEO client today after his webmaster called him pushing reciprocal linking software (when all this web designer was after was to generate some ex...

Marketing  marketing linking reciprocal software links release press
Book Club Sales Increasing the Odds

Book Club Sales Increasing the Odds by: Joni HamiltonWhat is a book club sale? It is actually a rights sale or a licensing agreement: you are granting permission to a book club the right to “borrow” your work. You have written a book, and n...

Marketing  marketing book clubs club specific increasing
In PR, You Must Choose Your 'Enemy' Wisely

When the great Carthaginian general Hannibal was just a boy, his father forced him to declare his undying hatred for Rome. After his father’s death, Hannibal used that rage to propel him in a lifelong battle with the emerging Roman Empire.Hannibal ...

Marketing  marketing enemy hannibal defined battle company
How to Achieve a Perfect Color Scheme

How to Achieve a Perfect Color Scheme by: Maricon Williams Your choice of colors reflects you and your business. Color expresses intention, emotion and character. You must be cautious when choosing your color scheme because it will reflect the m...

Marketing  marketing image color colors palette tool original
BLOGS! What They Are... And WHY They're Becoming A POWER TOOL For Internet Marketers

BLOGS! What a crazy name for the "NEWEST" Internetmarketing trend to hit the Internet.But, I like it.It makes this new form of communication kind of mysteriousin a way, though, BLOGS have been around for quite sometime and only recently have been rec...

Marketing  marketing blog andor website
My Ads Don’t Work, So I Don’t Do Them Any More

My Ads Don’t Work, So I Don’t Do Them Any More by: Alan Boyer Does that make sense? Yet, that is what I hear from a lot of prospective clients. What that is saying is, “My Marketing Doesn’t Work So I’ll Never Do That Again!” (I’ve...

Marketing  marketing critical goals generated number
A Businessperson Guide to Letterhead Printing

How many times have you received an official letter bearing a letterhead? If those letters are coming from companies, business, organizations, and individuals, the probability is that all of the letters bear such. These are part and parcel of offic...

Marketing  marketing coming official letter company bear correspondences
How To Screen Your Visitors When Using Pay Per Click Advertising

If you are using pay per click advertising, I don't need to tell you that it can get very expensive if you have a lot of unnecessary click throughs. In this article I will explain how to screen your visitors and how to apply it to your pay per c...

Marketing  marketing description headline screen
Advertising on a Budget

Direct Mail is a multi-billion dollar a year business. If you are advertising on a small budget; direct mail is the lowest cost to start your business. The latest incentive we hear on TV, Billboards & Radio Advertisements is to sell all kinds of futu...

Marketing  marketing mail mailing potential offers business about
How To Avoid Pay Per Click Fraud

This article may be reprinted in it's entirety only.A partial solution to a growing problem...Click Fraud happens when a Pay Per Click advertiser receives illegal clicks on their paid listings by a competitor or individual who has no desire to ...

Marketing  marketing keywords misspelled fraud will