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Trying to sell your product or service online differs from allother forms of advertising, and very few people seem to realizethat this is completely different from all other traditionalforms of advertising. Print media allows the use of attentiongett...
Marketing marketing advertising willAre There Secrets to Gaining Media Coverage? by: Carolyn Moncel Are there secrets to gaining media coverage or is it pure luck? It's a question that I am asked often while meeting with small-business owners who are seeking press attention f...
Marketing marketing story idea time makeI believe Joint Ventures are one of the very best ways to grow your business... Yet I know that many people struggle to find the right deals... and are especially challenged with getting their offers considered and accepted by their potential partne...
Marketing marketing people offerYou have all seen them,the sales letters that never ends.They go on and on about how this product can do this and that.The product can often be very good and have all the featuresyou are looking for.But I think that many of the sales lettersthat hav...
Marketing marketing sales product price thinkPreparing a Marketing Plan for your product or service is a real eye-opening experience. While we all hope that our product or service will appeal to the masses, the truth is, that may not happen. Assembling a Marketing Plan first and foremost forces...
Marketing marketing plan product service needGetting The Big Picture Series: Part 2-"What's Beneath The Surface?" by Treci Cauthen When you take a piece of gold to a pawn shop sometimes they will take a small saw-like tool to scrape the jewelry to find out for sure "What's Beneath The...
Marketing marketing findHave your topic mastered so you can pay attention to these important things which will make your presentations memorable, get you clients, and get you invited back. Use your IQ and your EQ. Here are the top 10 things to be thinking aboutand feeling w...
Marketing marketing time audience thingsThe Only Three Ways to Increase Money Coming Into Your BusinessIn my consulting business, I'm often asked for ideas to get more customers i.e.;money) into their business. There are hundreds of ways to do this, but let's go back a step and l...
Marketing marketing price customers customerThe final interview in this series is with an Englishmarketer by the name of Andy Frain. Andy is a 40-yearold ex-teacher who lives in Shropshire, deep in theheart of rural England.Although he doesn't seek out the company of his exteaching collea...
Marketing marketing zine sites salesIn today's increasingly competitive marketplace, the demand for specialized products or services will also increase. If your business sells everything or to everyone, chances are that your audience will not perceive any greater value in buying f...
Marketing marketing market visitors