What's the difference between effective sales copy and copy that will fall flat on its face? There are a lot of ingredients that go into good sales copy. Here are just a few of them: Put Yourself into It!You should know who your ideal customer i...
Writing writing sales reader headlineWhenever someone mentions advertising or sales you can be sure the phrase "features vs. benefits" will come up in short order. Everyone knows that phrase. Everyone knows that features don't sell, benefits do. However, exactly what is a benefit a...
Writing writing email benefits feature catch features customersWhat’s the deal with ebooks?What is an ebook? For those who don’t know, its basically an electronic book. It can contain text, graphics/pictures and web links. Therefore it is quite a dynamic book. Browsing the internet you can will find many eb...
Writing writing ebooks ebook read siteFrom Book Notes to Book Reports by: Nick Smith Writing papers and book reports has long been the bane of high school and college students’ existence. It seems that no matter how hard you work to stay caught up, there is always a paper due tomo...
Writing writing book reading notes chapters/Groups Of Words Often Confused - Part 4 of 6 by: Laraine Anne BarkerLATER, LATTERLater means afterwards; latter is the second of two things."Later that day we went for a walk.""We have two choices. The latter is the more reliable, but the form...
Writing writing means book makeWhat can be more infuriating to a potential purchaser of a non-fiction book than chapter headings which give no clue as to their contents? After all, if someone is looking in the non-fiction section of a book store, it implies they want facts, not a ...
Writing writing book chapter sectionThe first thing I did wrong when I started writing was submitting poor query letters. They contained generic article ideas and boring sentences. Everything said, "blah, blah, blah."Twenty query letters and no responses. Even my SASEs weren't ret...
Writing writing article query paragraph articlesWhat is one of the best ways to become an expert in your chosen field?It is to write articles on the internet. I have been writing articles online regularly for about 4 years and I am constantly amazed at the exposure I get for myself and my online b...
Writing writing articles expert online write exposureYou have permission to publish this article electronically or inprint, free of charge as long as the signature box is included. Word Count: 507 at 65 characters per lineThanks,JudyBook Promotion Myth The Best Place to Sell Books is a Book StoreJudy ...
Writing writing book bookstores author people business bookstoreSo you've listened to the advice, and you're going to start yourown publication. Obviously, you must have some writing ability,or collaborate with someone who does, and you must beknowledgeable in the areas you will cover in your ezine.One ...
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