y Savvy 101 by: News Canada (NC)-Life is full of transitions, from high school to university, from first job to the next. Each of these changes brings with it a financial 'first': How much will it cost to go to college or university? W...
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Writing writing write becomeWriting a feature article about your own product, service, orcompany is one the best marketing techniques that can be used.Sending the article to trade, consumer, or business publicationsthat correspond to the topic can get pages devoted to you at no...
Writing writing article editors manyFor years mail order dealers have been cashing in on the public's insatiable thirst for information.Now along comes the internet and "the monsters out of the cage."No longer are authors limited by: Printing costs Postage Marketing to one or two ...
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Writing writing pause presentation audienceIn the middle of a meeting with a marketing executive of a large company, I was asked why they needed a content strategy for the website when there was already content up there? The client knew there was something he could improve, otherwise he woul...
Writing writing strategy content business point knowEvery short story writer wants his story to go with a zing; to give the reader a satisying ride. Here's a simple formula that has been tried and tested to construct a plot that will hit the spot! Let's be clear: you don't have a lot o...
Writing writing reader story hero willWhen making speeches or presentations the use of slides can be very useful in helping you to get your point across. With the advent of computer programs like PowerPoint it is now easier than ever to put together a professional looking slide show. The...
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