561 articles on "advertising"

Sex in Advertising: Does it Sell?

Sex in Advertising: Does it Sell? by: Mark Levit We're surrounded by advertisements that desperately compete for our attention. Everywhere we look, we find ourselves inevitably drawn to images of scantily clad attractive men and women that ...

Business And Finance  business finance attention heineken content brand advertising
Our Accidental Top Page Rank in Google And How Little Difference It Makes (So Far)

Our Accidental Top Page Rank in Google And How Little Difference It Makes (So Far) by: Angelique van Engelen Case study into keywords reveals how a firm of Amsterdam-based copywriters achieved PR-3 listing in Google This a shameless marketing ar...

Marketing  marketing content keywords writing ghostwriter copywriting advertising
Why Animated Banners Are So Special?

Online advertising always bring thrill and zeal among marketers. And when it comes to banner advertising, advertisers get opportunity to experiment with the type of banner. If you want to use banner for your online advertising, you have three types o...

Web Development  development banner advertising online animated graphics static banners
Advertising In a Whole New Light

Organizations for women everywhere now have a free resource forinformational booklets to hand out to members and event attendees. Thesebooklets can contain information about organizing, health, family, shopping,or child rearing.ShoppingwithWomen.com ...

Marketing  marketing booklets women event advertising shoppingwithwomencom interest these
Informative Advertising A Better Way

Advertisers have tried many approaches on the Web. When one approach bombed, advertisers tried a new one. The latest is "contextual advertising." Sounds sophisticated. But it will die like all the others. Why? Because none of these fanciful technique...

Marketing  marketing advertising consumer contextual site
Low-Cost Marketing With Postcards

Low-Cost Marketing With Postcards by: Bob Leduc Here's a simple way you can generate lots of sales leads...or traffic to your web site. Use postcards. They're highly effective and very low-cost. Plus, postcards provide the following 6 ...

Marketing  marketing postcards advertising sales prospects results simple
Internet Marketing StrategyThe Advertising Co-op

The advertising co-op is an Internet marketingstrategy that should bring sustained financialsuccess.Benefits from a well run advertising co-op include:(1)Responsive highly targeted advertising(2)Low costHow An Advertising Co-op WorksMembers of the s...

Marketing  marketing advertising ezine members program targeted will
Appeal To Virtue

Appeal To VirtuePopularity and ResponsibilityJust about everyone knows that something is very wrong with the world in which we live. Problems are compounding everywhere. While we may be tempted to look for someone to blame, that effort, at best, will...

Marketing  marketing moral advertising responsibility industry which
Just What is The Consumer Thinking

Just What Are Consumers Thinking?Darrin F. Coe, MA12/01/04Research would indicate that consumers don’t know what they’re thinking. According to an article written by Jack Shimell (2002) for Quirk’s Marketing Research Review, Consumers make thei...

Marketing  marketing advertising unconscious elements conscious research
Basic Ethics For Lawyer Advertising

Basic Ethics For Lawyer Advertising by: Philip L Franckel, Esq. Lawyers have several sets of rules to consider when creating advertisements. The FTC regulates all advertising in every state; each state may have its own regulations governing adve...

Legal  legal advertising lawyer rules states ethics